{"title":"Camera Lenses","description":"","products":[{"product_id":"fe-16-35mm-f2-8-gm","title":"FE SEL16-35mm F2.8 GM","description":"\u003csection id=\"editorial_image_500188232279963948429367\" class=\"editorial gwt-module full-tout white editorial_image\" aria-label=\"New section\"\u003e\n\u003cdiv class=\"container m1up-container\"\u003e\n\u003cdiv class=\"grid m1up tout-grid dark-text-trans-box no-grid-at-767\"\u003e\n\u003cdiv class=\"span3 m-span2 offset1\"\u003e\n\u003cdiv class=\"image-module\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"span7 m-span4  textright\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"visuallyhidden moduleTags\" data-name=\"E-Hot-PDP-S08B08B08-en_IN-2017-04-M02-exploreworld\" data-mastername=\"E-Hot-PDP-S08B08B08-en_GL-2017-04-M02-exploreworld\" data-lv1=\"editorial\" data-lv2=\"hotspots\"\u003e\u003c\/div\u003e\n\u003csection id=\"editorial_hotspots_500224322702109948416497\" class=\"editorial gwt-module full-inner editorial_hotspots outerspace-bottom\" aria-label=\"New section\"\u003e\n\u003cdiv class=\"container submodule\"\u003e\n\u003cdiv class=\"hotspot-module\"\u003e\n\u003cdiv data-src-phone-highres=\"\/\/www.sony.co.in\/image\/e858320f7eebaaf6c6592d0c9399f6b1?fmt=jpeg\u0026amp;wid=960\" data-src-desktop=\"\/\/www.sony.co.in\/image\/b332965f4e78a736413e625219338bca?fmt=jpeg\u0026amp;wid=1440\" data-src-tablet-highres=\"\/\/www.sony.co.in\/image\/667067c92768f3d8c3a3c0ffc99af612?fmt=jpeg\u0026amp;wid=1440\" data-id=\"img_b332965f4e78a736413e625219338bca\" data-src-phone=\"\/\/www.sony.co.in\/image\/e858320f7eebaaf6c6592d0c9399f6b1?fmt=jpeg\u0026amp;wid=480\" title=\"Explore the world in wide-angle detail\" class=\"hotspot-instance hotspot-module track-by-background image-module  iq-img\" data-src-tablet=\"\/\/www.sony.co.in\/image\/667067c92768f3d8c3a3c0ffc99af612?fmt=jpeg\u0026amp;wid=720\" data-src-desktop-highres=\"\/\/www.sony.co.in\/image\/b332965f4e78a736413e625219338bca?fmt=jpeg\u0026amp;wid=2880\" data-pushed=\"true\" data-current=\"\/\/www.sony.co.in\/image\/b332965f4e78a736413e625219338bca?fmt=jpeg\u0026amp;wid=1440\" data-hasloaded=\"true\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container inner dark-text-light-box\"\u003e\n\u003cdiv class=\"grid no-grid-at-767\"\u003e\n\u003cdiv class=\"span5  left\"\u003e\n\u003cdiv class=\"table-center-wrap\"\u003e\n\u003cdiv class=\"table-center\"\u003e\n\u003cdiv class=\"box left\"\u003e\n\u003cdiv class=\"copy\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eExplore the world in wide-angle detail\u003c\/h2\u003e\n\u003cp class=\"p3\"\u003eG Master performance in a wide-angle F2.8 16–35 mm zoom offers a wealth of opportunity to capture subjects in creative new ways. No matter what zoom setting or focus distance you shoot at, this lens delivers consistently superb resolution from corner to corner, with stunning background bokeh when required. A compact, lightweight design makes it manageable for active shooting.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"visuallyhidden moduleTags\" data-name=\"E-Img-PDP-S08B08B08-en_IN-2017-04-M03-m08b08b08\" data-mastername=\"E-Img-PDP-S08B08B08-en_GL-2017-04-M03-m08b08b08\" data-lv1=\"editorial\" data-lv2=\"image\"\u003e\u003c\/div\u003e\n\u003csection id=\"editorial_image_500224327905292548478589\" class=\"editorial gwt-module textonly white editorial_image\" aria-label=\"New section\"\u003e\n\u003cdiv class=\"container\"\u003e\n\u003cdiv class=\"grid  dark-text-trans-box no-grid-at-767\"\u003e\n\u003cdiv class=\"span8 offset2 box center\"\u003e\n\u003cdiv class=\"copy\"\u003e\n\u003ch2 class=\"t2\"\u003eFE 16-35mm F2.8 GM\u003cspan\u003e \u003c\/span\u003e\u003cbr\u003ePhoto Gallery\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"visuallyhidden moduleTags\" data-name=\"E-Hot-PDP-S08B08B08-en_IN-2017-04-M04-highcornertocorner\" data-mastername=\"E-Hot-PDP-S08B08B08-en_GL-2017-04-M04-highcornertocorner\" data-lv1=\"editorial\" data-lv2=\"hotspots\"\u003e\u003c\/div\u003e\n\u003csection id=\"editorial_hotspots_500224332939197048417811\" class=\"editorial gwt-module medialeft editorial_hotspots\" aria-label=\"New section\"\u003e\n\u003cdiv class=\"container\"\u003e\n\u003cdiv class=\"grid  dark-text-trans-box no-grid-at-767\"\u003e\n\u003cdiv class=\"media-element span7\"\u003e\n\u003cdiv class=\"table-center-wrap\"\u003e\n\u003cdiv class=\"table-center\"\u003e\n\u003cdiv class=\"container submodule\"\u003e\n\u003cdiv class=\"hotspot-module auto-height\"\u003e\n\u003cdiv class=\"image-module hotspot-instance track-by-asset auto-height\"\u003e\u003cimg data-src-phone-highres=\"\/\/www.sony.co.in\/image\/5c9afcdfdca917997e8f3c586abf6dd8?fmt=jpeg\u0026amp;wid=960\" data-src-desktop=\"\/\/www.sony.co.in\/image\/353fa23374eecb39922a0ae7d60139b5?fmt=jpeg\u0026amp;wid=720\" data-src-tablet-highres=\"\/\/www.sony.co.in\/image\/3650f797fccc257b8518fb4e91ca3958?fmt=jpeg\u0026amp;wid=1440\" alt=\"High corner-to-corner resolution\" data-id=\"img_353fa23374eecb39922a0ae7d60139b5\" data-src-phone=\"\/\/www.sony.co.in\/image\/5c9afcdfdca917997e8f3c586abf6dd8?fmt=jpeg\u0026amp;wid=480\" class=\"iq-img\" data-src-tablet=\"\/\/www.sony.co.in\/image\/3650f797fccc257b8518fb4e91ca3958?fmt=jpeg\u0026amp;wid=720\" data-src-desktop-highres=\"\/\/www.sony.co.in\/image\/353fa23374eecb39922a0ae7d60139b5?fmt=jpeg\u0026amp;wid=1440\" data-pushed=\"true\" data-current=\"\/\/www.sony.co.in\/image\/353fa23374eecb39922a0ae7d60139b5?fmt=jpeg\u0026amp;wid=720\" src=\"https:\/\/www.sony.co.in\/image\/353fa23374eecb39922a0ae7d60139b5?fmt=jpeg\u0026amp;wid=720\u0026amp;qlt=85\" data-hasloaded=\"true\" data-fadeonce=\"true\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"body-element span5\"\u003e\n\u003cdiv class=\"table-center-wrap\"\u003e\n\u003cdiv class=\"table-center\"\u003e\n\u003cdiv class=\"box left\"\u003e\n\u003cdiv class=\"copy\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eHigh corner-to-corner resolution\u003c\/h2\u003e\n\u003cp class=\"p3\"\u003eUncompromised optical design achieves extremely high corner-to-corner resolution and contrast for landscape, architecture and other expansive subjects.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"visuallyhidden moduleTags\" data-name=\"E-Hot-PDP-S08B08B08-en_IN-2017-04-M05-gorgeousbackground\" data-mastername=\"E-Hot-PDP-S08B08B08-en_GL-2017-04-M05-gorgeousbackground\" data-lv1=\"editorial\" data-lv2=\"hotspots\"\u003e\u003c\/div\u003e\n\u003csection id=\"editorial_hotspots_500201683595300848430892\" class=\"editorial gwt-module medialeft editorial_hotspots\" aria-label=\"New section\"\u003e\n\u003cdiv class=\"container\"\u003e\n\u003cdiv class=\"grid  dark-text-trans-box no-grid-at-767\"\u003e\n\u003cdiv class=\"media-element span7\"\u003e\n\u003cdiv class=\"table-center-wrap\"\u003e\n\u003cdiv class=\"table-center\"\u003e\n\u003cdiv class=\"container submodule\"\u003e\n\u003cdiv class=\"hotspot-module auto-height\"\u003e\n\u003cdiv class=\"image-module hotspot-instance track-by-asset auto-height\"\u003e\u003cimg data-src-phone-highres=\"\/\/www.sony.co.in\/image\/fe8d8f2b8cead96b53acb3fb4e5d6ab3?fmt=jpeg\u0026amp;wid=960\" data-src-desktop=\"\/\/www.sony.co.in\/image\/f838b0c95ccd1309d1b531d7a3ca866d?fmt=jpeg\u0026amp;wid=720\" data-src-tablet-highres=\"\/\/www.sony.co.in\/image\/aa19b70e7eb43eba873105031bba4f0d?fmt=jpeg\u0026amp;wid=1440\" alt=\"Gorgeous background bokeh\" data-id=\"img_f838b0c95ccd1309d1b531d7a3ca866d\" data-src-phone=\"\/\/www.sony.co.in\/image\/fe8d8f2b8cead96b53acb3fb4e5d6ab3?fmt=jpeg\u0026amp;wid=480\" class=\"iq-img\" data-src-tablet=\"\/\/www.sony.co.in\/image\/aa19b70e7eb43eba873105031bba4f0d?fmt=jpeg\u0026amp;wid=720\" data-src-desktop-highres=\"\/\/www.sony.co.in\/image\/f838b0c95ccd1309d1b531d7a3ca866d?fmt=jpeg\u0026amp;wid=1440\" data-pushed=\"true\" data-current=\"\/\/www.sony.co.in\/image\/f838b0c95ccd1309d1b531d7a3ca866d?fmt=jpeg\u0026amp;wid=720\" src=\"https:\/\/www.sony.co.in\/image\/f838b0c95ccd1309d1b531d7a3ca866d?fmt=jpeg\u0026amp;wid=720\u0026amp;qlt=85\" data-hasloaded=\"true\" data-fadeonce=\"true\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"body-element span5\"\u003e\n\u003cdiv class=\"table-center-wrap\"\u003e\n\u003cdiv class=\"table-center\"\u003e\n\u003cdiv class=\"box left\"\u003e\n\u003cdiv class=\"copy\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eGorgeous background bokeh\u003c\/h2\u003e\n\u003cp class=\"p3\"\u003eShoot close at F2.8 to capture sharp subjects with dynamic, painterly backgrounds consisting of delightfully smooth bokeh.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"visuallyhidden moduleTags\" data-name=\"E-Hot-PDP-S08B08B08-en_IN-2017-04-M06-perfectbalance\" data-mastername=\"E-Hot-PDP-S08B08B08-en_GL-2017-04-M06-perfectbalance\" data-lv1=\"editorial\" data-lv2=\"hotspots\"\u003e\u003c\/div\u003e\n\u003csection id=\"editorial_hotspots_500224338643874448442732\" class=\"editorial gwt-module medialeft editorial_hotspots\" aria-label=\"New section\"\u003e\n\u003cdiv class=\"container\"\u003e\n\u003cdiv class=\"grid  dark-text-trans-box no-grid-at-767\"\u003e\n\u003cdiv class=\"media-element span7\"\u003e\n\u003cdiv class=\"table-center-wrap\"\u003e\n\u003cdiv class=\"table-center\"\u003e\n\u003cdiv class=\"container submodule\"\u003e\n\u003cdiv class=\"hotspot-module auto-height\"\u003e\n\u003cdiv class=\"image-module hotspot-instance track-by-asset auto-height\"\u003e\u003cimg data-src-phone-highres=\"\/\/www.sony.co.in\/image\/98c202ebf499b88731dc35cf3a05ec2f?fmt=jpeg\u0026amp;wid=960\" data-src-desktop=\"\/\/www.sony.co.in\/image\/333c1fa42703ae7bbf6fdb97750a4b34?fmt=jpeg\u0026amp;wid=720\" data-src-tablet-highres=\"\/\/www.sony.co.in\/image\/b5d5287842cc2b9bff7de9a15cd50804?fmt=jpeg\u0026amp;wid=1440\" alt=\"A perfect balance of resolution and bokeh\" data-id=\"img_333c1fa42703ae7bbf6fdb97750a4b34\" data-src-phone=\"\/\/www.sony.co.in\/image\/98c202ebf499b88731dc35cf3a05ec2f?fmt=jpeg\u0026amp;wid=480\" class=\"iq-img\" data-src-tablet=\"\/\/www.sony.co.in\/image\/b5d5287842cc2b9bff7de9a15cd50804?fmt=jpeg\u0026amp;wid=720\" data-src-desktop-highres=\"\/\/www.sony.co.in\/image\/333c1fa42703ae7bbf6fdb97750a4b34?fmt=jpeg\u0026amp;wid=1440\" data-pushed=\"true\" data-current=\"\/\/www.sony.co.in\/image\/333c1fa42703ae7bbf6fdb97750a4b34?fmt=jpeg\u0026amp;wid=720\" src=\"https:\/\/www.sony.co.in\/image\/333c1fa42703ae7bbf6fdb97750a4b34?fmt=jpeg\u0026amp;wid=720\u0026amp;qlt=85\" data-hasloaded=\"true\" data-fadeonce=\"true\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"body-element span5\"\u003e\n\u003cdiv class=\"table-center-wrap\"\u003e\n\u003cdiv class=\"table-center\"\u003e\n\u003cdiv class=\"box left\"\u003e\n\u003cdiv class=\"copy\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eA perfect balance of resolution and bokeh\u003c\/h2\u003e\n\u003cp class=\"p3\"\u003eAn advanced optical design that includes two Sony XA (extreme aspherical) elements achieves outstanding resolution, low distortion and smooth, beautiful bokeh.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"visuallyhidden moduleTags\" data-name=\"E-Hot-PDP-S08B08B08-en_IN-2017-04-M07-lightcompact\" data-mastername=\"E-Hot-PDP-S08B08B08-en_GL-2017-04-M07-lightcompact\" data-lv1=\"editorial\" data-lv2=\"hotspots\"\u003e\u003c\/div\u003e\n\u003csection id=\"editorial_hotspots_500224343954148448418468\" class=\"editorial gwt-module medialeft editorial_hotspots\" aria-label=\"New section\"\u003e\n\u003cdiv class=\"container\"\u003e\n\u003cdiv class=\"grid  dark-text-trans-box no-grid-at-767\"\u003e\n\u003cdiv class=\"media-element span7\"\u003e\n\u003cdiv class=\"table-center-wrap\"\u003e\n\u003cdiv class=\"table-center\"\u003e\n\u003cdiv class=\"container submodule\"\u003e\n\u003cdiv class=\"hotspot-module auto-height\"\u003e\n\u003cdiv class=\"image-module hotspot-instance track-by-asset auto-height\"\u003e\u003cimg data-src-phone-highres=\"\/\/www.sony.co.in\/image\/44edeec07c4f11965ae2237481a82b47?fmt=jpeg\u0026amp;wid=960\" data-src-desktop=\"\/\/www.sony.co.in\/image\/9a5d37476e1e32ba3fb3f82c64c8fb40?fmt=jpeg\u0026amp;wid=720\" data-src-tablet-highres=\"\/\/www.sony.co.in\/image\/641a87490dc3d4914436632278293535?fmt=jpeg\u0026amp;wid=1440\" alt=\"Light and compact for high mobility\" data-id=\"img_9a5d37476e1e32ba3fb3f82c64c8fb40\" data-src-phone=\"\/\/www.sony.co.in\/image\/44edeec07c4f11965ae2237481a82b47?fmt=jpeg\u0026amp;wid=480\" class=\"iq-img\" data-src-tablet=\"\/\/www.sony.co.in\/image\/641a87490dc3d4914436632278293535?fmt=jpeg\u0026amp;wid=720\" data-src-desktop-highres=\"\/\/www.sony.co.in\/image\/9a5d37476e1e32ba3fb3f82c64c8fb40?fmt=jpeg\u0026amp;wid=1440\" data-pushed=\"true\" data-current=\"\/\/www.sony.co.in\/image\/9a5d37476e1e32ba3fb3f82c64c8fb40?fmt=jpeg\u0026amp;wid=720\" src=\"https:\/\/www.sony.co.in\/image\/9a5d37476e1e32ba3fb3f82c64c8fb40?fmt=jpeg\u0026amp;wid=720\u0026amp;qlt=85\" data-hasloaded=\"true\" data-fadeonce=\"true\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"body-element span5\"\u003e\n\u003cdiv class=\"table-center-wrap\"\u003e\n\u003cdiv class=\"table-center\"\u003e\n\u003cdiv class=\"box left\"\u003e\n\u003cdiv class=\"copy\"\u003e\n\u003ch2 class=\"t3-bold\"\u003eLight and compact for high mobility\u003c\/h2\u003e\n\u003cp class=\"p3\"\u003eClass-leading size and weight reductions make this 680-gram lens an ideal match for compact E-mount bodies, providing an eminently portable, easily manageable system.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"visuallyhidden moduleTags\" data-name=\"E-Img-PDP-S08B08B08-en_IN-2017-04-M08-textless\" data-mastername=\"E-Img-PDP-S08B08B08-en_GL-2017-04-M08-textless\" data-lv1=\"editorial\" data-lv2=\"image\"\u003e\u003c\/div\u003e\n\u003csection id=\"editorial_image_500213816694355948466426\" class=\"editorial gwt-module textonly white editorial_image outerspace-bottom group-bottom\" aria-label=\"New section\"\u003e\n\u003cdiv class=\"container\"\u003e\n\u003cdiv class=\"grid  dark-text-trans-box no-grid-at-767\"\u003e\n\u003cdiv class=\"span12  box left\"\u003e\n\u003cdiv class=\"copy\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"link\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"visuallyhidden moduleTags\" data-name=\"E-Img-PDP-SEL1635GM-en_IN-2017-10-M01-lensexplanation\" data-mastername=\"E-Img-PDP-SEL1635GM-en_GL-2017-10-M01-lensexplanation\" data-lv1=\"editorial\" data-lv2=\"image\"\u003e\u003c\/div\u003e\n\u003csection id=\"editorial_image_149979997187319366426549\" class=\"editorial gwt-module textonly white editorial_image\" aria-label=\"New section\"\u003e\n\u003cdiv class=\"container\"\u003e\n\u003cdiv class=\"grid  dark-text-trans-box no-grid-at-767\"\u003e\n\u003cdiv class=\"span8 offset2 box center\"\u003e\n\u003cdiv class=\"copy\"\u003e\n\u003ch2 class=\"t2\"\u003eLens expert tips\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"visuallyhidden moduleTags\" data-name=\"E-Img-PDP-S08B08B08-en_IN-2017-04-M09-lensconfiguration\" data-mastername=\"E-Img-PDP-S08B08B08-en_GL-2017-04-M09-lensconfiguration\" data-lv1=\"editorial\" data-lv2=\"image\"\u003e\u003c\/div\u003e\n\u003csection id=\"editorial_image_500224350585687648473406\" class=\"editorial gwt-module tout white editorial_image group-bottom\" aria-label=\"New section\"\u003e\n\u003cdiv class=\"container m2up-vertical\"\u003e\n\u003cdiv class=\"container submodule\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"grid m2up tout-grid dark-text-trans-box m-grid-at-767\"\u003e\n\u003cdiv class=\"vertical span6 offset0 left\"\u003e\n\u003cdiv class=\"image-module m-span2\"\u003e\u003cimg data-src-phone-highres=\"\/\/www.sony.co.in\/image\/91159ab38446d9b729b1312104df1b97?fmt=jpeg\u0026amp;wid=1200\" data-src-desktop=\"\/\/www.sony.co.in\/image\/91159ab38446d9b729b1312104df1b97?fmt=jpeg\u0026amp;wid=600\" data-src-tablet-highres=\"\/\/www.sony.co.in\/image\/91159ab38446d9b729b1312104df1b97?fmt=jpeg\u0026amp;wid=1200\" alt=\"Lens Configuration\" data-id=\"img_91159ab38446d9b729b1312104df1b97\" data-src-phone=\"\/\/www.sony.co.in\/image\/91159ab38446d9b729b1312104df1b97?fmt=jpeg\u0026amp;wid=600\" class=\"iq-img\" data-src-tablet=\"\/\/www.sony.co.in\/image\/91159ab38446d9b729b1312104df1b97?fmt=jpeg\u0026amp;wid=600\" data-src-desktop-highres=\"\/\/www.sony.co.in\/image\/91159ab38446d9b729b1312104df1b97?fmt=jpeg\u0026amp;wid=1200\" data-pushed=\"true\" data-current=\"\/\/www.sony.co.in\/image\/91159ab38446d9b729b1312104df1b97?fmt=jpeg\u0026amp;wid=600\" src=\"https:\/\/www.sony.co.in\/image\/91159ab38446d9b729b1312104df1b97?fmt=jpeg\u0026amp;wid=600\u0026amp;qlt=85\" data-hasloaded=\"true\" data-fadeonce=\"true\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"copy\"\u003e\n\u003ch2 class=\"t7\"\u003eLens Configuration\u003c\/h2\u003e\n\u003cp class=\"p3\"\u003eG Master series lenses take imaging and expression to previously unattainable levels with a stunning blend of extremely high resolution and softly dissolving background bokeh\u003cbr\u003e\u003cbr\u003e[1] XA (extreme aspherical) lens [2] Aspherical lens [3] ED glass\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"vertical span6  left\"\u003e\n\u003cdiv class=\"image-module m-span2\"\u003e\u003cimg data-src-phone-highres=\"\/\/www.sony.co.in\/image\/6ae9be7ed9b1ba4d91f52be3b220708d?fmt=jpeg\u0026amp;wid=1200\" data-src-desktop=\"\/\/www.sony.co.in\/image\/6ae9be7ed9b1ba4d91f52be3b220708d?fmt=jpeg\u0026amp;wid=600\" data-src-tablet-highres=\"\/\/www.sony.co.in\/image\/6ae9be7ed9b1ba4d91f52be3b220708d?fmt=jpeg\u0026amp;wid=1200\" alt=\"MTF Chart\" data-id=\"img_6ae9be7ed9b1ba4d91f52be3b220708d\" data-src-phone=\"\/\/www.sony.co.in\/image\/6ae9be7ed9b1ba4d91f52be3b220708d?fmt=jpeg\u0026amp;wid=600\" class=\"iq-img\" data-src-tablet=\"\/\/www.sony.co.in\/image\/6ae9be7ed9b1ba4d91f52be3b220708d?fmt=jpeg\u0026amp;wid=600\" data-src-desktop-highres=\"\/\/www.sony.co.in\/image\/6ae9be7ed9b1ba4d91f52be3b220708d?fmt=jpeg\u0026amp;wid=1200\" data-pushed=\"true\" data-current=\"\/\/www.sony.co.in\/image\/6ae9be7ed9b1ba4d91f52be3b220708d?fmt=jpeg\u0026amp;wid=600\" src=\"https:\/\/www.sony.co.in\/image\/6ae9be7ed9b1ba4d91f52be3b220708d?fmt=jpeg\u0026amp;wid=600\u0026amp;qlt=85\" data-hasloaded=\"true\" data-fadeonce=\"true\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"copy\"\u003e\n\u003ch2 class=\"t7\"\u003eMTF Chart\u003c\/h2\u003e\n\u003cp class=\"p3\"\u003eMTF (Modulation Transfer Function) describes how well a lens can reproduce fine details, measured as the degree of contrast achieved between finely spaced lines.\u003cbr\u003e\u003cbr\u003e[1] Contrast (%) [2] Distance from optical centre of lens (mm) [3] At 16 mm \/ Max. aperture [4] At 16 mm \/ F8 aperture [5] At 35 mm \/ Max. aperture [6] At 35 mm \/ F8 aperture [7] Spatial frequency [8] 10 line pairs \/ mm [9] 30 line pairs \/ mm [10] R: Radial values T: Tangential values\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"visuallyhidden moduleTags\" data-name=\"E-Img-PDP-S08B08B08-en_IN-2017-04-M10-lenscontrols\" data-mastername=\"E-Img-PDP-S08B08B08-en_GL-2017-04-M10-lenscontrols\" data-lv1=\"editorial\" data-lv2=\"image\"\u003e\u003c\/div\u003e\n\u003csection id=\"editorial_image_500224357138858248447611\" class=\"editorial gwt-module textonly white editorial_image outerspace-top group-top\" aria-label=\"New section\"\u003e\n\u003cdiv class=\"container\"\u003e\n\u003cdiv class=\"grid  dark-text-trans-box no-grid-at-767\"\u003e\n\u003cdiv class=\"span8 offset2 box center\"\u003e\n\u003cdiv class=\"copy\"\u003e\n\u003ch2 class=\"t2\"\u003eLens Controls\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"visuallyhidden moduleTags\" data-name=\"E-Hot-PDP-S08B08B08-en_IN-2017-04-M11-lenscontrols\" data-mastername=\"E-Hot-PDP-S08B08B08-en_GL-2017-04-M11-lenscontrols\" data-lv1=\"editorial\" data-lv2=\"hotspots\"\u003e\u003c\/div\u003e\n\u003csection id=\"editorial_hotspots_500224363695820348471549\" class=\"editorial gwt-module full-inner editorial_hotspots\" aria-label=\"New section\"\u003e\n\u003cdiv class=\"container submodule\"\u003e\n\u003cdiv class=\"hotspot-module\"\u003e\n\u003cdiv data-src-phone-highres=\"\/\/www.sony.co.in\/image\/c355ba3ae2253c8157040353255d5e51?fmt=jpeg\u0026amp;wid=960\" data-src-desktop=\"\/\/www.sony.co.in\/image\/71994a9a317c54a5f01adfb03be1c559?fmt=jpeg\u0026amp;wid=1440\" data-src-tablet-highres=\"\/\/www.sony.co.in\/image\/5e4ce36014b2ec36b681267fe93039fd?fmt=jpeg\u0026amp;wid=1440\" data-id=\"img_71994a9a317c54a5f01adfb03be1c559\" data-src-phone=\"\/\/www.sony.co.in\/image\/c355ba3ae2253c8157040353255d5e51?fmt=jpeg\u0026amp;wid=480\" title=\"Lens Controls\" class=\"hotspot-instance hotspot-module track-by-background image-module  iq-img\" data-src-tablet=\"\/\/www.sony.co.in\/image\/5e4ce36014b2ec36b681267fe93039fd?fmt=jpeg\u0026amp;wid=720\" data-src-desktop-highres=\"\/\/www.sony.co.in\/image\/71994a9a317c54a5f01adfb03be1c559?fmt=jpeg\u0026amp;wid=2880\" data-pushed=\"true\" data-current=\"\/\/www.sony.co.in\/image\/71994a9a317c54a5f01adfb03be1c559?fmt=jpeg\u0026amp;wid=1440\" data-hasloaded=\"true\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"visuallyhidden moduleTags\" data-name=\"E-Img-PDP-S08B08B08-en_IN-2017-04-M12-1focusing\" data-mastername=\"E-Img-PDP-S08B08B08-en_GL-2017-04-M12-1focusing\" data-lv1=\"editorial\" data-lv2=\"image\"\u003e\u003c\/div\u003e\n\u003csection id=\"editorial_image_500224368662645448486851\" class=\"editorial gwt-module textonly white editorial_image group-bottom\" aria-label=\"New section\"\u003e\n\u003cdiv class=\"container\"\u003e\n\u003cdiv class=\"grid  dark-text-trans-box no-grid-at-767\"\u003e\n\u003cdiv class=\"span10 offset1 box center\"\u003e\n\u003cdiv class=\"copy\"\u003e\n\u003cp class=\"p2\"\u003e1. Focusing ring \/ 2. Zooming ring \/ 3. Focus mode switch \/ 4. Mounting index \/ 5. Focus hold button\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"visuallyhidden moduleTags\" data-name=\"E-Img-PDP-S08B08B08-en_IN-2017-04-M13-m08b08b08\" data-mastername=\"E-Img-PDP-S08B08B08-en_GL-2017-04-M13-m08b08b08\" data-lv1=\"editorial\" data-lv2=\"image\"\u003e\u003c\/div\u003e\n\u003csection id=\"editorial_image_500224373636374948477158\" class=\"editorial gwt-module textonly white editorial_image outerspace-top\" aria-label=\"New section\"\u003e\n\u003cdiv class=\"container\"\u003e\n\u003cdiv class=\"grid  dark-text-trans-box no-grid-at-767\"\u003e\n\u003cdiv class=\"span8 offset2 box center\"\u003e\n\u003cdiv class=\"copy\"\u003e\n\u003ch2 class=\"t2\"\u003eFE 16-35mm F2.8 GM compatibility\u003c\/h2\u003e\n\u003ch3 class=\"t6\"\u003eFollow the link below for lens\/body compatibility details.\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"link\"\u003e\u003ca class=\"primary-link btn\" href=\"http:\/\/support.d-imaging.sony.co.jp\/www\/cscs\/lens_body\/?mdl=SEL1635GM\u0026amp;area=gwt\u0026amp;lang=en_IN\" title=\"Go to Support Page\" data-new-win=\"yes\" tabindex=\"0\" target=\"_blank\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection id=\"urn:sony:module:one_sony_tout_carousel:99988720873751425973335990\" class=\"gwt-module sony-carousel-container one-sony-tout-container  outerspace-top\" aria-label=\"Carousel\"\u003e\n\u003cdiv class=\"container\"\u003e\n\u003cdiv class=\"one-sony-carousel secondary-tout\"\u003e\n\u003cdiv class=\"st-container\" data-paddle-translation-previous=\"Previous\" data-paddle-translation-next=\"Next\"\u003e\n\u003cdiv class=\"st-container-inner st-container-inner-no-paddle\" data-selected-tout=\"0\"\u003e\n\u003cdiv class=\"st-content\" data-offset=\"0\"\u003e\n\u003cdiv class=\"st-grid gwt-module\"\u003e\n\u003cdiv class=\"st-item span6 content-6\"\u003e\n\u003carticle\u003e\n\u003cdiv class=\"st-item-content all-white-text align-left-top content-6\"\u003e\n\u003cdiv class=\"\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv class=\"visuallyhidden gallery-data-item\" data-mastername=\"Sec-Tout-PDP-S08B08B08-en_GL-2017-04-M14-sonyphoto-Tout02-sonycamera\" data-type=\"secondary_tout\" data-layout=\"promo\" data-url=\"https:\/\/www.youtube.com\/c\/ImagingbySony\" data-name=\"Sec-Tout-PDP-S08B08B08-en_IN-2017-04-M14-sonyphoto-Tout02-sonycamera\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"visuallyhidden moduleTags\" data-name=\"\" data-mastername=\"pdp-product_details\" data-lv1=\"informational\" data-lv2=\"details\"\u003e\u003c\/div\u003e\n\u003csection id=\"product_details_default\" class=\"pd-module container\" aria-label=\"New section\"\u003e\n\u003cdiv class=\"top grid m-grid-at-979 no-grid-at-567\"\u003e\n\u003cdiv class=\"title l1\"\u003eSPECIFICATIONS AND FEATURES\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"center grid m-grid-at-979 no-grid-at-567\" datax=\"111\"\u003e\n\u003cdiv class=\"features m-span3 span4\"\u003e\n\u003cul class=\"feature-list\"\u003e\n\u003cli\u003e\n\u003cdiv class=\"ghost-center-wrap\"\u003e\n\u003cp class=\"icon ghost-center\"\u003ePremium G Master Series wide-angle zoom lens and smooth bokeh\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"copy ghost-center with-icon\"\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv class=\"ghost-center-wrap\"\u003e\n\u003cp class=\"icon ghost-center\"\u003e Two XA (extreme aspherical) elements for outstanding resolution\u003c\/p\u003e\n\u003cp class=\"copy ghost-center with-icon\"\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv class=\"ghost-center-wrap\"\u003e\n\u003cp class=\"icon ghost-center\"\u003e Circular 11-blade aperture for beautiful defocus effects\u003c\/p\u003e\n\u003cp class=\"copy ghost-center with-icon\"\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv class=\"ghost-center-wrap\"\u003e\n\u003cp class=\"icon ghost-center\"\u003e Sony Nano AR Coating to eliminate flare and ghosting\u003c\/p\u003e\n\u003cp class=\"copy ghost-center with-icon\"\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv class=\"ghost-center-wrap\"\u003e\n\u003cp class=\"icon ghost-center\"\u003e Dust and moisture-resistant design\u003c\/p\u003e\n\u003cp class=\"copy ghost-center with-icon\"\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"specs m-span3 span4\"\u003e\n\u003cdl class=\"\"\u003e\n\u003cdt class=\"l3\"\u003e\n\u003cstrong\u003eMINIMUM FOCUS DISTANCE : \u003c\/strong\u003e0.28 m (0.92 ft)\u003c\/dt\u003e\n\u003cdt class=\"l3\"\u003e\n\u003cstrong\u003eMAXIMUM MAGNIFICATION RATIO (X): \u003c\/strong\u003e0.19\u003c\/dt\u003e\n\u003cdt class=\"l3\"\u003e\n\u003cstrong\u003eFILTER DIAMETER (MM): \u003c\/strong\u003e82\u003c\/dt\u003e\n\u003cdt class=\"l3\"\u003e\n\u003cstrong\u003eWEIGHT: \u003c\/strong\u003e680 g (24 oz)\u003c\/dt\u003e\n\u003c\/dl\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"last-column has-measurements m-span6 span4\"\u003e\n\u003cdiv class=\"measurements\"\u003e\n\u003cdiv class=\"measurements-carousel-wrapper\"\u003e\n\u003cdiv class=\"measurements-carousel\"\u003e\n\u003cdiv class=\"measurements-slide p4\"\u003e\n\u003cdiv class=\"img-wrapper\"\u003e\u003cimg data-src-phone-highres=\"\/\/www.sony.co.in\/image\/500b1ab2c8e0ab0bd3ca39d79ad871e5?fmt=png-alpha\u0026amp;wid=480\" data-src-desktop=\"\/\/www.sony.co.in\/image\/500b1ab2c8e0ab0bd3ca39d79ad871e5?fmt=png-alpha\u0026amp;wid=240\" data-src-tablet-highres=\"\/\/www.sony.co.in\/image\/500b1ab2c8e0ab0bd3ca39d79ad871e5?fmt=png-alpha\u0026amp;wid=480\" alt=\"Picture of FE 16-35mm F2.8 GM\" data-id=\"img_500b1ab2c8e0ab0bd3ca39d79ad871e5\" data-src-phone=\"\/\/www.sony.co.in\/image\/500b1ab2c8e0ab0bd3ca39d79ad871e5?fmt=png-alpha\u0026amp;wid=240\" class=\"pd-image iq-img\" data-src-tablet=\"\/\/www.sony.co.in\/image\/500b1ab2c8e0ab0bd3ca39d79ad871e5?fmt=png-alpha\u0026amp;wid=240\" data-src-desktop-highres=\"\/\/www.sony.co.in\/image\/500b1ab2c8e0ab0bd3ca39d79ad871e5?fmt=png-alpha\u0026amp;wid=480\" data-pushed=\"true\" data-current=\"\/\/www.sony.co.in\/image\/500b1ab2c8e0ab0bd3ca39d79ad871e5?fmt=png-alpha\u0026amp;wid=240\" src=\"https:\/\/www.sony.co.in\/image\/500b1ab2c8e0ab0bd3ca39d79ad871e5?fmt=png-alpha\u0026amp;wid=240\" data-hasloaded=\"true\" data-fadeonce=\"true\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"img-wrapper\"\u003e\n\u003cdiv class=\"grid\"\u003e\n\u003ch1 class=\"l1 features-title\"\u003eFEATURES\u003c\/h1\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"spec-tiles slimgrid no-grid-at-479 shuffle\"\u003e\n\u003cdiv class=\"spec-tile span4 shuffle-item filtered\" rank=\"0\"\u003e\n\u003cfigure\u003e\u003cimg data-src-phone-highres=\"\/\/www.sony.co.in\/image\/d58ed934a139fc0fbb45ada1b1d2e15e?fmt=jpeg\u0026amp;wid=756\" data-src-desktop=\"\/\/www.sony.co.in\/image\/d58ed934a139fc0fbb45ada1b1d2e15e?fmt=jpeg\u0026amp;wid=378\" data-src-tablet-highres=\"\/\/www.sony.co.in\/image\/d58ed934a139fc0fbb45ada1b1d2e15e?fmt=jpeg\u0026amp;wid=756\" alt=\"Picture of FE 16-35mm F2.8 GM\" data-id=\"img_d58ed934a139fc0fbb45ada1b1d2e15e\" data-src-phone=\"\/\/www.sony.co.in\/image\/d58ed934a139fc0fbb45ada1b1d2e15e?fmt=jpeg\u0026amp;wid=378\" class=\"iq-img\" data-src-tablet=\"\/\/www.sony.co.in\/image\/d58ed934a139fc0fbb45ada1b1d2e15e?fmt=jpeg\u0026amp;wid=378\" data-src-desktop-highres=\"\/\/www.sony.co.in\/image\/d58ed934a139fc0fbb45ada1b1d2e15e?fmt=jpeg\u0026amp;wid=756\" data-pushed=\"true\" data-current=\"\/\/www.sony.co.in\/image\/d58ed934a139fc0fbb45ada1b1d2e15e?fmt=jpeg\u0026amp;wid=378\" src=\"https:\/\/www.sony.co.in\/image\/d58ed934a139fc0fbb45ada1b1d2e15e?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" data-hasloaded=\"true\" data-fadeonce=\"true\"\u003e\u003c\/figure\u003e\n\u003cdiv class=\"tile-content\"\u003e\n\u003ch1 class=\"t6 tile-title\"\u003eFast, high-resolution F2.8 16–35 mm zoom\u003c\/h1\u003e\n\u003cp class=\"p3\"\u003eThe first wide-angle G Master zoom lens offers performance that will take full advantage of the high-resolution potential of the latest and future camera bodies. The most advanced Sony optical and mechanical technologies come together to deliver extraordinary rendering and clarity.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"spec-tile span4 shuffle-item filtered\" rank=\"1\"\u003e\n\u003cfigure\u003e\u003cimg data-src-phone-highres=\"\/\/www.sony.co.in\/image\/9d0719b4e33d1d1a848d280615cf1caa?fmt=jpeg\u0026amp;wid=756\" data-src-desktop=\"\/\/www.sony.co.in\/image\/9d0719b4e33d1d1a848d280615cf1caa?fmt=jpeg\u0026amp;wid=378\" data-src-tablet-highres=\"\/\/www.sony.co.in\/image\/9d0719b4e33d1d1a848d280615cf1caa?fmt=jpeg\u0026amp;wid=756\" alt=\"Picture of FE 16-35mm F2.8 GM\" data-id=\"img_9d0719b4e33d1d1a848d280615cf1caa\" data-src-phone=\"\/\/www.sony.co.in\/image\/9d0719b4e33d1d1a848d280615cf1caa?fmt=jpeg\u0026amp;wid=378\" class=\"iq-img\" data-src-tablet=\"\/\/www.sony.co.in\/image\/9d0719b4e33d1d1a848d280615cf1caa?fmt=jpeg\u0026amp;wid=378\" data-src-desktop-highres=\"\/\/www.sony.co.in\/image\/9d0719b4e33d1d1a848d280615cf1caa?fmt=jpeg\u0026amp;wid=756\" data-pushed=\"true\" data-current=\"\/\/www.sony.co.in\/image\/9d0719b4e33d1d1a848d280615cf1caa?fmt=jpeg\u0026amp;wid=378\" src=\"https:\/\/www.sony.co.in\/image\/9d0719b4e33d1d1a848d280615cf1caa?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" data-hasloaded=\"true\" data-fadeonce=\"true\"\u003e\u003c\/figure\u003e\n\u003cdiv class=\"tile-content\"\u003e\n\u003ch1 class=\"t6 tile-title\"\u003eHigh corner-to-corner resolution\u003c\/h1\u003e\n\u003cp class=\"p3\"\u003eUncompromised optical design achieves extremely high resolution and contrast. Landscapes, architecture, interiors and other expansive subjects are captured with outstanding corner-to-corner sharpness. Aspherical elements minimise distortion, while ED (Extra-low Dispersion) glass elements effectively control chromatic aberration.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"spec-tile span4 shuffle-item filtered\" rank=\"2\"\u003e\n\u003cfigure\u003e\u003cimg data-src-phone-highres=\"\/\/www.sony.co.in\/image\/e6f9896f4d3c1682f3f6cb93aac9a0d1?fmt=jpeg\u0026amp;wid=756\" data-src-desktop=\"\/\/www.sony.co.in\/image\/e6f9896f4d3c1682f3f6cb93aac9a0d1?fmt=jpeg\u0026amp;wid=378\" data-src-tablet-highres=\"\/\/www.sony.co.in\/image\/e6f9896f4d3c1682f3f6cb93aac9a0d1?fmt=jpeg\u0026amp;wid=756\" alt=\"Picture of FE 16-35mm F2.8 GM\" data-id=\"img_e6f9896f4d3c1682f3f6cb93aac9a0d1\" data-src-phone=\"\/\/www.sony.co.in\/image\/e6f9896f4d3c1682f3f6cb93aac9a0d1?fmt=jpeg\u0026amp;wid=378\" class=\"iq-img\" data-src-tablet=\"\/\/www.sony.co.in\/image\/e6f9896f4d3c1682f3f6cb93aac9a0d1?fmt=jpeg\u0026amp;wid=378\" data-src-desktop-highres=\"\/\/www.sony.co.in\/image\/e6f9896f4d3c1682f3f6cb93aac9a0d1?fmt=jpeg\u0026amp;wid=756\" data-pushed=\"true\" data-current=\"\/\/www.sony.co.in\/image\/e6f9896f4d3c1682f3f6cb93aac9a0d1?fmt=jpeg\u0026amp;wid=378\" src=\"https:\/\/www.sony.co.in\/image\/e6f9896f4d3c1682f3f6cb93aac9a0d1?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" data-hasloaded=\"true\" data-fadeonce=\"true\"\u003e\u003c\/figure\u003e\n\u003cdiv class=\"tile-content\"\u003e\n\u003ch1 class=\"t6 tile-title\"\u003eClarity and contrast in any light\u003c\/h1\u003e\n\u003cp class=\"p3\"\u003eSony's original Nano AR Coating suppresses spurious reflections that can cause flare and ghosting in backlit and other challenging lighting situations, for consistently high contrast and clarity. Freedom from flare over a wide range of incident light angles provides greater framing and composing flexibility, particularly at wide-angle focal lengths. (1. Nano AR Coating \/ 2. Glass \/ 3. Transmitted light)\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"spec-tile span4 shuffle-item filtered\" rank=\"3\"\u003e\n\u003cfigure\u003e\u003cimg data-src-phone-highres=\"\/\/www.sony.co.in\/image\/edd70ddb6e80a8b5b2824a534b1e7805?fmt=jpeg\u0026amp;wid=756\" data-src-desktop=\"\/\/www.sony.co.in\/image\/edd70ddb6e80a8b5b2824a534b1e7805?fmt=jpeg\u0026amp;wid=378\" data-src-tablet-highres=\"\/\/www.sony.co.in\/image\/edd70ddb6e80a8b5b2824a534b1e7805?fmt=jpeg\u0026amp;wid=756\" alt=\"Picture of FE 16-35mm F2.8 GM\" data-id=\"img_edd70ddb6e80a8b5b2824a534b1e7805\" data-src-phone=\"\/\/www.sony.co.in\/image\/edd70ddb6e80a8b5b2824a534b1e7805?fmt=jpeg\u0026amp;wid=378\" class=\"iq-img\" data-src-tablet=\"\/\/www.sony.co.in\/image\/edd70ddb6e80a8b5b2824a534b1e7805?fmt=jpeg\u0026amp;wid=378\" data-src-desktop-highres=\"\/\/www.sony.co.in\/image\/edd70ddb6e80a8b5b2824a534b1e7805?fmt=jpeg\u0026amp;wid=756\" data-pushed=\"true\" data-current=\"\/\/www.sony.co.in\/image\/edd70ddb6e80a8b5b2824a534b1e7805?fmt=jpeg\u0026amp;wid=378\" src=\"https:\/\/www.sony.co.in\/image\/edd70ddb6e80a8b5b2824a534b1e7805?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" data-hasloaded=\"true\" data-fadeonce=\"true\"\u003e\u003c\/figure\u003e\n\u003cdiv class=\"tile-content\"\u003e\n\u003ch1 class=\"t6 tile-title\"\u003eResolution and bokeh raised to new heights\u003c\/h1\u003e\n\u003cp class=\"p3\"\u003eThis lens features two Sony XA (extreme aspherical) elements with 0.01 micron surface precision. Distortion that tends to occur in wide-angle zoom lenses is meticulously controlled, as are astigmatism and field curvature. Unattractive onion-ring bokeh is effectively suppressed by XA (extreme aspherical) elements so that smooth, beautiful bokeh is achieved in out-of-focus areas.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"spec-tile span4 shuffle-item filtered\" rank=\"4\"\u003e\n\u003cfigure\u003e\u003cimg data-src-phone-highres=\"\/\/www.sony.co.in\/image\/c556577e7b87acbfa0520e7630bfd474?fmt=jpeg\u0026amp;wid=756\" data-src-desktop=\"\/\/www.sony.co.in\/image\/c556577e7b87acbfa0520e7630bfd474?fmt=jpeg\u0026amp;wid=378\" data-src-tablet-highres=\"\/\/www.sony.co.in\/image\/c556577e7b87acbfa0520e7630bfd474?fmt=jpeg\u0026amp;wid=756\" alt=\"Picture of FE 16-35mm F2.8 GM\" data-id=\"img_c556577e7b87acbfa0520e7630bfd474\" data-src-phone=\"\/\/www.sony.co.in\/image\/c556577e7b87acbfa0520e7630bfd474?fmt=jpeg\u0026amp;wid=378\" class=\"iq-img\" data-src-tablet=\"\/\/www.sony.co.in\/image\/c556577e7b87acbfa0520e7630bfd474?fmt=jpeg\u0026amp;wid=378\" data-src-desktop-highres=\"\/\/www.sony.co.in\/image\/c556577e7b87acbfa0520e7630bfd474?fmt=jpeg\u0026amp;wid=756\" data-pushed=\"true\" data-current=\"\/\/www.sony.co.in\/image\/c556577e7b87acbfa0520e7630bfd474?fmt=jpeg\u0026amp;wid=378\" src=\"https:\/\/www.sony.co.in\/image\/c556577e7b87acbfa0520e7630bfd474?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" data-hasloaded=\"true\" data-fadeonce=\"true\"\u003e\u003c\/figure\u003e\n\u003cdiv class=\"tile-content\"\u003e\n\u003ch1 class=\"t6 tile-title\"\u003eGorgeous background bokeh\u003c\/h1\u003e\n\u003cp class=\"p3\"\u003eShooting up close at F2.8 can produce some extraordinary background bokeh. Use this capability to shoot portraits, for example, with dynamic, painterly backgrounds consisting of smooth, expressive bokeh that makes the subject stand out clearly.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"spec-tile span4 shuffle-item filtered\" rank=\"5\"\u003e\n\u003cfigure\u003e\u003cimg data-src-phone-highres=\"\/\/www.sony.co.in\/image\/a0a414dcb772ff5bc4626a50b9c207b1?fmt=jpeg\u0026amp;wid=756\" data-src-desktop=\"\/\/www.sony.co.in\/image\/a0a414dcb772ff5bc4626a50b9c207b1?fmt=jpeg\u0026amp;wid=378\" data-src-tablet-highres=\"\/\/www.sony.co.in\/image\/a0a414dcb772ff5bc4626a50b9c207b1?fmt=jpeg\u0026amp;wid=756\" alt=\"Picture of FE 16-35mm F2.8 GM\" data-id=\"img_a0a414dcb772ff5bc4626a50b9c207b1\" data-src-phone=\"\/\/www.sony.co.in\/image\/a0a414dcb772ff5bc4626a50b9c207b1?fmt=jpeg\u0026amp;wid=378\" class=\"iq-img\" data-src-tablet=\"\/\/www.sony.co.in\/image\/a0a414dcb772ff5bc4626a50b9c207b1?fmt=jpeg\u0026amp;wid=378\" data-src-desktop-highres=\"\/\/www.sony.co.in\/image\/a0a414dcb772ff5bc4626a50b9c207b1?fmt=jpeg\u0026amp;wid=756\" data-pushed=\"true\" data-current=\"\/\/www.sony.co.in\/image\/a0a414dcb772ff5bc4626a50b9c207b1?fmt=jpeg\u0026amp;wid=378\" src=\"https:\/\/www.sony.co.in\/image\/a0a414dcb772ff5bc4626a50b9c207b1?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" data-hasloaded=\"true\" data-fadeonce=\"true\"\u003e\u003c\/figure\u003e\n\u003cdiv class=\"tile-content\"\u003e\n\u003ch1 class=\"t6 tile-title\"\u003eOptimum resolution at any focal length\u003c\/h1\u003e\n\u003cp class=\"p3\"\u003eConsistently high resolution is achieved from infinity to the closest focusing distance. This lens employs a floating focus mechanism with two independently driven lens groups. This system helps to reduce all types of aberration to minimum levels and thereby maintain sharp, high-resolution rendering from infinity focus for landscapes, for example, all the way down to close focus for portraits and similar subjects.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"spec-tile span4 shuffle-item filtered\" rank=\"6\"\u003e\n\u003cfigure\u003e\u003cimg data-src-phone-highres=\"\/\/www.sony.co.in\/image\/79170720757fd4a9ac04aa198daeaca7?fmt=jpeg\u0026amp;wid=756\" data-src-desktop=\"\/\/www.sony.co.in\/image\/79170720757fd4a9ac04aa198daeaca7?fmt=jpeg\u0026amp;wid=378\" data-src-tablet-highres=\"\/\/www.sony.co.in\/image\/79170720757fd4a9ac04aa198daeaca7?fmt=jpeg\u0026amp;wid=756\" alt=\"Picture of FE 16-35mm F2.8 GM\" data-id=\"img_79170720757fd4a9ac04aa198daeaca7\" data-src-phone=\"\/\/www.sony.co.in\/image\/79170720757fd4a9ac04aa198daeaca7?fmt=jpeg\u0026amp;wid=378\" class=\"iq-img\" data-src-tablet=\"\/\/www.sony.co.in\/image\/79170720757fd4a9ac04aa198daeaca7?fmt=jpeg\u0026amp;wid=378\" data-src-desktop-highres=\"\/\/www.sony.co.in\/image\/79170720757fd4a9ac04aa198daeaca7?fmt=jpeg\u0026amp;wid=756\" data-pushed=\"true\" data-current=\"\/\/www.sony.co.in\/image\/79170720757fd4a9ac04aa198daeaca7?fmt=jpeg\u0026amp;wid=378\" src=\"https:\/\/www.sony.co.in\/image\/79170720757fd4a9ac04aa198daeaca7?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" data-hasloaded=\"true\" data-fadeonce=\"true\"\u003e\u003c\/figure\u003e\n\u003cdiv class=\"tile-content\"\u003e\n\u003ch1 class=\"t6 tile-title\"\u003eFast, precise autofocus\u003c\/h1\u003e\n\u003cp class=\"p3\"\u003eTwo DDSSM (Direct Drive SSM) systems employing original Sony piezoelectric motors directly drive two focus groups in a floating focus configuration. The focus groups are positioned with high precision for the highest possible focus accuracy. DDSSM is quiet too, making it ideal for shooting movies as well as stills.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"spec-tile span4 shuffle-item filtered\" rank=\"7\"\u003e\n\u003cfigure\u003e\u003cimg data-src-phone-highres=\"\/\/www.sony.co.in\/image\/d019bd67d91848b7c52b2419a8c6f163?fmt=jpeg\u0026amp;wid=756\" data-src-desktop=\"\/\/www.sony.co.in\/image\/d019bd67d91848b7c52b2419a8c6f163?fmt=jpeg\u0026amp;wid=378\" data-src-tablet-highres=\"\/\/www.sony.co.in\/image\/d019bd67d91848b7c52b2419a8c6f163?fmt=jpeg\u0026amp;wid=756\" alt=\"Picture of FE 16-35mm F2.8 GM\" data-id=\"img_d019bd67d91848b7c52b2419a8c6f163\" data-src-phone=\"\/\/www.sony.co.in\/image\/d019bd67d91848b7c52b2419a8c6f163?fmt=jpeg\u0026amp;wid=378\" class=\"iq-img\" data-src-tablet=\"\/\/www.sony.co.in\/image\/d019bd67d91848b7c52b2419a8c6f163?fmt=jpeg\u0026amp;wid=378\" data-src-desktop-highres=\"\/\/www.sony.co.in\/image\/d019bd67d91848b7c52b2419a8c6f163?fmt=jpeg\u0026amp;wid=756\" data-pushed=\"true\" data-current=\"\/\/www.sony.co.in\/image\/d019bd67d91848b7c52b2419a8c6f163?fmt=jpeg\u0026amp;wid=378\" src=\"https:\/\/www.sony.co.in\/image\/d019bd67d91848b7c52b2419a8c6f163?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" data-hasloaded=\"true\" data-fadeonce=\"true\"\u003e\u003c\/figure\u003e\n\u003cdiv class=\"tile-content\"\u003e\n\u003ch1 class=\"t6 tile-title\"\u003eLight and compact for high mobility\u003c\/h1\u003e\n\u003cp class=\"p3\"\u003eClass-leading size and weight reductions have been achieved while maintaining outstanding optical performance. This lens is an ideal match for compact E-mount bodies, providing a portable, manageable system that's easy to take along on hiking or mountaineering photo excursions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"spec-tile span4 shuffle-item filtered\" rank=\"8\"\u003e\n\u003cfigure\u003e\u003cimg data-src-phone-highres=\"\/\/www.sony.co.in\/image\/04cb54d3049da4c97666320d257f4f40?fmt=jpeg\u0026amp;wid=756\" data-src-desktop=\"\/\/www.sony.co.in\/image\/04cb54d3049da4c97666320d257f4f40?fmt=jpeg\u0026amp;wid=378\" data-src-tablet-highres=\"\/\/www.sony.co.in\/image\/04cb54d3049da4c97666320d257f4f40?fmt=jpeg\u0026amp;wid=756\" alt=\"Picture of FE 16-35mm F2.8 GM\" data-id=\"img_04cb54d3049da4c97666320d257f4f40\" data-src-phone=\"\/\/www.sony.co.in\/image\/04cb54d3049da4c97666320d257f4f40?fmt=jpeg\u0026amp;wid=378\" class=\"iq-img\" data-src-tablet=\"\/\/www.sony.co.in\/image\/04cb54d3049da4c97666320d257f4f40?fmt=jpeg\u0026amp;wid=378\" data-src-desktop-highres=\"\/\/www.sony.co.in\/image\/04cb54d3049da4c97666320d257f4f40?fmt=jpeg\u0026amp;wid=756\" data-pushed=\"true\" data-current=\"\/\/www.sony.co.in\/image\/04cb54d3049da4c97666320d257f4f40?fmt=jpeg\u0026amp;wid=378\" src=\"https:\/\/www.sony.co.in\/image\/04cb54d3049da4c97666320d257f4f40?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" data-hasloaded=\"true\" data-fadeonce=\"true\"\u003e\u003c\/figure\u003e\n\u003cdiv class=\"tile-content\"\u003e\n\u003ch1 class=\"t6 tile-title\"\u003e11 blades enhance bokeh beauty\u003c\/h1\u003e\n\u003cp class=\"p3\"\u003eSony's original 11-blade circular aperture contributes to even greater bokeh quality. Design and materials have been revised to maintain a round shape, and strict circularity standards are applied to ensure that the full beauty of the lens's bokeh is achieved without compromise.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"spec-tile span4 shuffle-item filtered\" rank=\"9\"\u003e\n\u003cfigure\u003e\u003cimg data-src-phone-highres=\"\/\/www.sony.co.in\/image\/d81b6185eb9bdd4c54ab4544da94733c?fmt=jpeg\u0026amp;wid=756\" data-src-desktop=\"\/\/www.sony.co.in\/image\/d81b6185eb9bdd4c54ab4544da94733c?fmt=jpeg\u0026amp;wid=378\" data-src-tablet-highres=\"\/\/www.sony.co.in\/image\/d81b6185eb9bdd4c54ab4544da94733c?fmt=jpeg\u0026amp;wid=756\" alt=\"Picture of FE 16-35mm F2.8 GM\" data-id=\"img_d81b6185eb9bdd4c54ab4544da94733c\" data-src-phone=\"\/\/www.sony.co.in\/image\/d81b6185eb9bdd4c54ab4544da94733c?fmt=jpeg\u0026amp;wid=378\" class=\"iq-img\" data-src-tablet=\"\/\/www.sony.co.in\/image\/d81b6185eb9bdd4c54ab4544da94733c?fmt=jpeg\u0026amp;wid=378\" data-src-desktop-highres=\"\/\/www.sony.co.in\/image\/d81b6185eb9bdd4c54ab4544da94733c?fmt=jpeg\u0026amp;wid=756\" data-pushed=\"true\" data-current=\"\/\/www.sony.co.in\/image\/d81b6185eb9bdd4c54ab4544da94733c?fmt=jpeg\u0026amp;wid=378\" src=\"https:\/\/www.sony.co.in\/image\/d81b6185eb9bdd4c54ab4544da94733c?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" data-hasloaded=\"true\" data-fadeonce=\"true\"\u003e\u003c\/figure\u003e\n\u003cdiv class=\"tile-content\"\u003e\n\u003ch1 class=\"t6 tile-title\"\u003eSmooth, versatile operation\u003c\/h1\u003e\n\u003cp class=\"p3\"\u003eA focus hold button, manual focus ring, AF\/MF switch and other controls provide versatile fingertip operation. The focus hold button can be customised via a body menu that allows a variety of functions to be assigned to the button to match the user's needs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"spec-tile span4 shuffle-item filtered\" rank=\"10\"\u003e\n\u003cfigure\u003e\u003cimg data-src-phone-highres=\"\/\/www.sony.co.in\/image\/7abde8f2882b6a2ba3291f07c4a772e7?fmt=jpeg\u0026amp;wid=756\" data-src-desktop=\"\/\/www.sony.co.in\/image\/7abde8f2882b6a2ba3291f07c4a772e7?fmt=jpeg\u0026amp;wid=378\" data-src-tablet-highres=\"\/\/www.sony.co.in\/image\/7abde8f2882b6a2ba3291f07c4a772e7?fmt=jpeg\u0026amp;wid=756\" alt=\"Picture of FE 16-35mm F2.8 GM\" data-id=\"img_7abde8f2882b6a2ba3291f07c4a772e7\" data-src-phone=\"\/\/www.sony.co.in\/image\/7abde8f2882b6a2ba3291f07c4a772e7?fmt=jpeg\u0026amp;wid=378\" class=\"iq-img\" data-src-tablet=\"\/\/www.sony.co.in\/image\/7abde8f2882b6a2ba3291f07c4a772e7?fmt=jpeg\u0026amp;wid=378\" data-src-desktop-highres=\"\/\/www.sony.co.in\/image\/7abde8f2882b6a2ba3291f07c4a772e7?fmt=jpeg\u0026amp;wid=756\" data-pushed=\"true\" data-current=\"\/\/www.sony.co.in\/image\/7abde8f2882b6a2ba3291f07c4a772e7?fmt=jpeg\u0026amp;wid=378\" src=\"https:\/\/www.sony.co.in\/image\/7abde8f2882b6a2ba3291f07c4a772e7?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" data-hasloaded=\"true\" data-fadeonce=\"true\"\u003e\u003c\/figure\u003e\n\u003cdiv class=\"tile-content\"\u003e\n\u003ch1 class=\"t6 tile-title\"\u003eFluorine coated front element\u003c\/h1\u003e\n\u003cp class=\"p3\"\u003eThe lens's front element features a fluorine coating that helps to prevent fingerprints on the lens and stop dirt from sticking, and makes it easier to wipe away any dirt and fingerprints that do appear on the lens surface.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"spec-tile span4 shuffle-item filtered\" rank=\"11\"\u003e\n\u003cfigure\u003e\u003cimg data-src-phone-highres=\"\/\/www.sony.co.in\/image\/1597a8af017fdde022e64b3c3556158e?fmt=jpeg\u0026amp;wid=756\" data-src-desktop=\"\/\/www.sony.co.in\/image\/1597a8af017fdde022e64b3c3556158e?fmt=jpeg\u0026amp;wid=378\" data-src-tablet-highres=\"\/\/www.sony.co.in\/image\/1597a8af017fdde022e64b3c3556158e?fmt=jpeg\u0026amp;wid=756\" alt=\"Picture of FE 16-35mm F2.8 GM\" data-id=\"img_1597a8af017fdde022e64b3c3556158e\" data-src-phone=\"\/\/www.sony.co.in\/image\/1597a8af017fdde022e64b3c3556158e?fmt=jpeg\u0026amp;wid=378\" class=\"iq-img\" data-src-tablet=\"\/\/www.sony.co.in\/image\/1597a8af017fdde022e64b3c3556158e?fmt=jpeg\u0026amp;wid=378\" data-src-desktop-highres=\"\/\/www.sony.co.in\/image\/1597a8af017fdde022e64b3c3556158e?fmt=jpeg\u0026amp;wid=756\" data-pushed=\"true\" data-current=\"\/\/www.sony.co.in\/image\/1597a8af017fdde022e64b3c3556158e?fmt=jpeg\u0026amp;wid=378\" src=\"https:\/\/www.sony.co.in\/image\/1597a8af017fdde022e64b3c3556158e?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" data-hasloaded=\"true\" data-fadeonce=\"true\"\u003e\u003c\/figure\u003e\n\u003cdiv class=\"tile-content\"\u003e\n\u003ch1 class=\"t6 tile-title\"\u003eHigh reliability in harsh conditions\u003c\/h1\u003e\n\u003cp class=\"p3\"\u003eThe overall design of this lens is dust and moisture resistant for extra protection and reliable operation in challenging environments. Shoot with confidence in light rain or windy conditions.\u003csup class=\"footNoteNumber footNoteNumber_done\" data-footnote=\"Not guaranteed to be 100% dust- and moisture-proof.\" data-hasqtip=\"2\"\u003e\u003ca name=\"3\"\u003e\u003c\/a\u003e3\u003c\/sup\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":12261909332055,"sku":"","price":171490.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/products\/sony-sel-1670z.jpg?v=1613003144"},{"product_id":"sony-1-4x-teleconverter-lens-e-mount-lens","title":"Sony 1.4x Teleconverter Lens E-mount Lens","description":"Full optical quality and operability are retained, offering outstanding performance for sports of wildlife photography in a compact, lightweight kit. Multiplies focal length by 1.4x with only a 1-stop light loss. \u003cbr\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":39249166991447,"sku":"SEL14TC","price":43390.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/products\/A_b84c8de2-49aa-4f1b-b930-adcd7db5b59d.jpg?v=1614599191"},{"product_id":"sony-e-mount-fe-16-35-mm-f2-8-gm-i-full-frame-lens-sel1635gm2-smallest-lightest-wide-angle-zoom-lens-high-resolution-bokeh","title":"Sony E Mount FE 16–35 Mm F2.8 GM II Full Frame Lens (SEL1635GM2) | Smallest \u0026 Lightest | Wide-Angle Zoom Lens | High Resolution \u0026 Bokeh","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003ch3 class=\"product-tab-title\" data-mce-fragment=\"1\"\u003eProduct Description\u003c\/h3\u003e\n\u003cdiv class=\"product-tab-content\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"prod_des\" data-mce-fragment=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe FE 16–35 mm F2.8 GM II delivers dynamic wide-angle perspectives with exceptional resolution and bokeh while maximising the speed and performance of advanced camera bodies. Unequalled AF performance provides significant advantages for stills and movies in a versatile lens that is also the smallest and lightest of its kind.\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003ePremium G Master series wide-angle zoom lens\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eXA and ED glass elements for high resolution throughout the image area\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eNano AR Coating II to suppress flare and ghosting\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFour XD Linear Motors offer excellent response and low vibration for fast, precise, quiet AF\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eIris lock, focus hold buttons and other features support professional shooting needs\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv id=\"gwt-section-Feature-Benefits\"\u003e\n\u003ch3\u003eFeatures\u003c\/h3\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cimg src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/cc1caf3047556715b5ef2261546691cd?fmt=png-alpha\" data-mce-src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/cc1caf3047556715b5ef2261546691cd?fmt=png-alpha\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch4\u003eBreathtaking G Master resolution\u003c\/h4\u003e\n\u003cp\u003eHigh spatial resolution results in detailed rendering of dynamic wide-angle scenes right out to the image edges throughout the 16–35 mm zoom range, even with the lens wide open. Five aspherical elements include three XA (extreme aspherical) elements, and aberration is controlled for a superb blend of high resolution and gorgeous bokeh.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cimg src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/bd7176d3e1d2d2fc42172dca8de39530?fmt=png-alpha\" data-mce-src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/bd7176d3e1d2d2fc42172dca8de39530?fmt=png-alpha\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch4\u003eExtraordinary resolution and bokeh\u003c\/h4\u003e\n\u003cp\u003eSmooth, beautiful bokeh that can add depth to this remarkable lens's outstanding resolution is made possible by a large F2.8 maximum aperture, innovative optical design and an advanced 11-blade aperture unit. Gorgeous circular bokeh can add extra appeal and expressive impact to a wide range of images.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cimg src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/c83802852687860013b817e3505afd42?fmt=png-alpha\" data-mce-src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/c83802852687860013b817e3505afd42?fmt=png-alpha\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch4\u003eRevealing close-up performance\u003c\/h4\u003e\n\u003cp\u003eThe FE 16–35 mm F2.8 GM II offers outstanding close-up performance with a minimum focusing distance of 0.22 meters (0.73 ft) throughout the zoom range and a maximum magnification of 0.32x. This makes it possible to get close for dynamic perspectives while deep bokeh adds extra expressive capability.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cimg src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/ae8eae861808c5df299f824c4629ed15?fmt=png-alpha\" data-mce-src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/ae8eae861808c5df299f824c4629ed15?fmt=png-alpha\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch4\u003eClarity with minimal flare and ghosting\u003c\/h4\u003e\n\u003cp\u003eFlare and ghosting can occur when the sun or other strong light source is in the frame. Sony's original Nano AR Coating II produces a uniform anti-reflection coating on lens surfaces, effectively subduing flare and ghosting in tricky lighting conditions. Internal reflections that can reduce clarity are also suppressed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cimg src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/d953bf8b961b005ab5a9c68af7a09367?fmt=png-alpha\" data-mce-src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/d953bf8b961b005ab5a9c68af7a09367?fmt=png-alpha\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch4\u003eDesigned for refined movie imagery\u003c\/h4\u003e\n\u003cp\u003eThe latest lens technology reduces focus breathing, focus shift and axis shift when zooming. Image movement and angle of view variations are minimized for smooth movie imagery without distractions. XD (extreme dynamic) Linear Motors and an advanced aperture unit also reduce noise and vibration that can interfere with movie recording.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cimg src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/47ad9e425b95611fedfa61f2d553d1e0?fmt=png-alpha\" data-mce-src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/47ad9e425b95611fedfa61f2d553d1e0?fmt=png-alpha\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch4\u003ePerfectly balanced for movies\u003c\/h4\u003e\n\u003cp\u003eIn addition to being lightweight, the FE 16–35 mm F2.8 GM II has been designed for ideal balance with minimal extension when zooming. A centre of gravity that changes very little contributes to agile, stable manoeuvrability when shooting handheld, and eliminates the need for readjustment after changing the zoom setting when using a gimbal.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cimg src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/4f34e208c8ca3dfe46c780b76cdd9583?fmt=png-alpha\" data-mce-src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/4f34e208c8ca3dfe46c780b76cdd9583?fmt=png-alpha\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch4\u003eAF that is precise and fast\u003c\/h4\u003e\n\u003cp\u003eWith a floating focus mechanism that includes four XD (extreme dynamic) Linear Motors and precise lens control, the FE 16–35 mm F2.8 GM II achieves up to approximately 2x higher AF speed High-speed continuous shooting at up to 30fps is possible with Sony's α1 body.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cimg src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/fd81244868bc7c10c486cbab56280a3a?fmt=png-alpha\" data-mce-src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/fd81244868bc7c10c486cbab56280a3a?fmt=png-alpha\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch4\u003eSmooth, quiet AF for movies\u003c\/h4\u003e\n\u003cp\u003eFocus is especially critical when shooting slow motion or 4K\/8K movies. The FE 16–35 mm F2.8 GM II works with α-series bodies to reliably acquire focus and track even fast-moving subjects thanks to four XD Linear Motors and advanced control technology that achieve extraordinarily smooth, quiet, precise AF performance for movie shooting.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cimg src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/9916fcdfa2502cf42a905b3fc9250494?fmt=png-alpha\" data-mce-src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/9916fcdfa2502cf42a905b3fc9250494?fmt=png-alpha\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch4\u003eNatural, linear manual focus response\u003c\/h4\u003e\n\u003cp\u003eLinear Response MF ensures that the focus ring responds directly and linearly to subtle control when focusing manually. Focus ring rotation translates directly to a corresponding change in focus, so control feels immediate and precise when shooting stills or movies.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cimg src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/04c7f9921fe1f3f0cf2cd08967dfec63?fmt=png-alpha\" data-mce-src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/04c7f9921fe1f3f0cf2cd08967dfec63?fmt=png-alpha\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch4\u003eSmall, light and versatile\u003c\/h4\u003e\n\u003cp\u003eAlthough the FE 16–35 mm F2.8 GM II is the world's smallest, lightest F2.8 16–35 mm zoom, it delivers superb image quality with XA elements and Super ED glass in an advanced optical design. Lightweight XD Linear Motors further contribute to a low weight of just 547 grams (19.3 oz); 20% lighter than the FE 16–35 mm F2.8 GM. Overall length is just 111.5 mm (4.39).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cimg src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/685283f34e1dbcd488a384e8f2b99701?fmt=png-alpha\" data-mce-src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/685283f34e1dbcd488a384e8f2b99701?fmt=png-alpha\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch4\u003eVersatile hands-on aperture control\u003c\/h4\u003e\n\u003cp\u003eThe FE 16–35 mm F2.8 GM II features both a click ON\/OFF switch and an iris lock switch for quick, flexible aperture control. The aperture ring click stops can be turned ON to provide tactile feedback when shooting stills, or OFF for seamless, silent aperture control when shooting movies.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cimg src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/802370edd020f4305db86629d6099dd4?fmt=png-alpha\" data-mce-src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/802370edd020f4305db86629d6099dd4?fmt=png-alpha\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch4\u003eCustomisable focus hold buttons\u003c\/h4\u003e\n\u003cp\u003eTwo customisable focus hold buttons are provided for easy access and convenient control when shooting in horizontal or vertical orientation. One function can be assigned to the focus hold buttons from the body menus.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cimg src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/a867819245ac5ba347bcaf22579538d5?fmt=png-alpha\" data-mce-src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/a867819245ac5ba347bcaf22579538d5?fmt=png-alpha\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch4\u003eDust- and moisture-resistant design\u003c\/h4\u003e\n\u003cp\u003eThe FE 16–35 mm F2.8 GM II offers improved dust and moisture resistance. All seams feature structural sealing, buttons and switches are fitted with silicone rubber gaskets, and a rubber ring seals the lens mount. All of these refinements work together to minimise the possibility of dust and moisture incursion in challenging outdoor environments.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cimg src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/d1551c0fb1917c09e9740afdeb617367?fmt=png-alpha\" data-mce-src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/d1551c0fb1917c09e9740afdeb617367?fmt=png-alpha\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch4\u003eFluorine front element coating\u003c\/h4\u003e\n\u003cp\u003eThe front lens element features a fluorine coating that repels water, oil, and other contaminants, while making it easier to wipe off any contaminants or fingerprints that do become attached to the lens surface.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cimg src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/a189cdb0de353da96667fc9ed25adbee?fmt=png-alpha\" data-mce-src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/a189cdb0de353da96667fc9ed25adbee?fmt=png-alpha\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch4\u003eCompact lens hood design\u003c\/h4\u003e\n\u003cp\u003eWhile effectively blocking unwanted light, the new lens hood supplied with the FE 16–35 mm F2.8 GM II is smaller than the lens hood supplied with the FE 16–35 mm F2.8 GM, making it less obtrusive in use or when stored in a camera bag.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Avit Digital","offers":[{"title":"Default Title","offer_id":40362125230167,"sku":"","price":209990.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/SEL1635GM2_Condition_Parameter_1_1024x10242x.png?v=1700645961"},{"product_id":"sony-ax43a-4k-handycam-8-29-mp-4k-ultra-hd-recording-with-26-8-mm714-wide-angle-zeiss-vario-sonnar-t-lens","title":"Sony FDR-AX43A 4K Handycam 8.29 MP 4K Ultra HD Recording with 26.8 mm714 wide-angle ZEISS® Vario-Sonnar T* lens","description":"\u003cp\u003eWith Balanced Optical SteadyShot™ to rival gimbal systems, high-resolution 4K movie recording, and high-quality sound with a unique mic, this Handycam® puts professional production and simple movie sharing within anyone's grasp.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCapture smooth, professional-looking images, even at full zoom with no need for bulky external gimbals\u003c\/li\u003e\n\u003cli\u003e4K image quality\u003c\/li\u003e\n\u003cli\u003eUp to 26.8 mm wide angle lens\u003c\/li\u003e\n\u003cli\u003eThe latest-generation image sensor exclusively for 4K\u003c\/li\u003e\n\u003cli\u003eEnhance your tracking of moving subjects with a simple touch\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Avit Digital ","offers":[{"title":"Default Title","offer_id":41958721224791,"sku":"1","price":85791.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/AX43A_Condition_Parameter_1_1024x10242x.png?v=1757402006"},{"product_id":"sony-fx3a-cinema-line-full-frame-camera-4k-120p-compact-lightweight-made-for-filmmakers-cinematic-shots-grey","title":"Sony FX3A Cinema Line Full-Frame Camera | 4K 120P | Compact \u0026 Lightweight | Made for Filmmakers | Cinematic Shots - (Grey)","description":"\u003ch3 class=\"product-tab-title\"\u003eProduct Description\u003c\/h3\u003e\n\u003cdiv class=\"product-tab-content\"\u003e\n\u003cdiv class=\"prod_des\"\u003e\n\u003cp\u003eSony's FX3 Cinema Line camera brings the visions of passionate content creators to life. Cinematic expression is matched with reliable performance and streamlined operation to serve the needs of today's creative community. Compact and lightweight, it's easy to carry and handle.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFull-frame performance with high sensitivity and wide dynamic range\u003c\/li\u003e\n\u003cli\u003eHigh performance BIONZ XR image-processing engine\u003c\/li\u003e\n\u003cli\u003e4K (QFHD) high-frame-rate 120fps recording\u003c\/li\u003e\n\u003cli\u003eCinematic colour science with S-Cinetone™\u003c\/li\u003e\n\u003cli\u003eEnhanced mobility for solo operation\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003ch5 class=\"bubdle_products_title\"\u003eThis product comes with below bundled products\u003c\/h5\u003e\n\u003cdiv class=\"clearfix\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"bubdle_products np-fz100-j1jce\"\u003e\u003ca href=\"https:\/\/shopatsc.com\/products\/np-fz100-j1jce\" class=\"bundle\"\u003e\n\u003cdiv class=\"pro_img\"\u003e\u003cimg src=\"https:\/\/shopatsc.com\/cdn\/shop\/products\/NP-FZ100_right-Mid_100x100.jpg?v=1597335705\"\u003e\u003c\/div\u003e\n\u003ch6\u003eNP-FZ100 - Litihum Ion Z-Series Rechargeable Battery\u003c\/h6\u003e\n\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Avit Digital ","offers":[{"title":"Default Title","offer_id":42092361941079,"sku":null,"price":361990.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/FX3-01_1024x10242x.png?v=1762498168"},{"product_id":"sony-e-mount-fe-70-200-mm-f4-macro-g-oss-full-frame-lens-sel70200g2-lightweight-compact-telephoto-lens-half-macro-capability-sel70200g2-c-syx","title":"Sony E Mount FE 70–200 MM F4 MACRO G OSS Ⅱ Full Frame Lens (SEL70200G2) | Lightweight \u0026 Compact | Telephoto Lens | Half-Macro Capability SEL70200G2\/C SYX |","description":"\u003ch3 class=\"product-tab-title\"\u003eProduct Description\u003c\/h3\u003e\n\u003cdiv class=\"product-tab-content\"\u003e\n\u003cdiv class=\"prod_des\"\u003eOur most advanced lens technology comes together in a compact, lightweight 70–200 mm F4 telephoto zoom G Lens that delivers outstanding optical and AF performance as well as half-macro capability throughout the zoom range. Impressive handling and mobility make it an excellent choice for a wide range of still and movie applications.\u003cbr\u003e\n\u003cul\u003e\n\u003cli\u003eHigh performance G Series telephoto zoom lens\u003c\/li\u003e\n\u003cli\u003eAA elements and ED glass for high resolution throughout the image area\u003c\/li\u003e\n\u003cli\u003eExquisite full-frame bokeh enhanced by a circular nine-blade aperture mechanism\u003c\/li\u003e\n\u003cli\u003eFour high-thrust XD linear motors for fast and accurate focus drive\u003c\/li\u003e\n\u003cli\u003eIntuitive controls, including physical switches for focus and OSS modes and settings\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Avit Digital ","offers":[{"title":"Default Title","offer_id":42096280272983,"sku":null,"price":153890.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/2_919d5e52-56a1-40e0-a9bf-ceb424e52857_1024x10242x.png?v=1762585218"},{"product_id":"sony-super-telephoto-zoom-100-400mm-g-master-lens-sel100400gm-e-mount-full-frame-sel100400gm-syx","title":"Sony Super telephoto Zoom 100-400mm G Master lens (SEL100400GM) E-Mount Full-Frame SEL100400GM SYX","description":"\u003ch3 class=\"product-tab-title\"\u003eProduct Description\u003c\/h3\u003e\n\u003cdiv class=\"product-tab-content\"\u003e\n\u003cdiv class=\"prod_des\"\u003e\n\u003cp\u003eThe first super-telephoto zoom in Sony’s flagship G Master series covers a versatile 100 mm to 400 mm range. With extraordinary resolution and fast, precise autofocus, it lets you capture distant action with outstanding quality and immediacy. In addition to world-class image quality, this fine lens offers the mobility, reliability, and operability that professional applications demand.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Avit Digital ","offers":[{"title":"Default Title","offer_id":42096289480791,"sku":null,"price":197490.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/VX9145_A-Mid_1024x10242x.png?v=1762586898"},{"product_id":"sony-ax43a-4k-handycam-8-29-mp-4k-ultra-hd-recording-with-26-8-mm714-wide-angle-zeiss-vario-sonnar-t-lens-fdr-ax43a-bcin5","title":"Sony AX43A 4K Handycam 8.29 MP 4K Ultra HD Recording with 26.8 mm714 wide-angle ZEISS® Vario-Sonnar T* lens FDR-AX43A\/BCIN5","description":"\u003ch3 class=\"product-tab-title\"\u003eProduct Description\u003c\/h3\u003e\n\u003cdiv class=\"product-tab-content\"\u003e\n\u003cdiv class=\"prod_des\"\u003e\n\u003cp\u003eWith Balanced Optical SteadyShot™ to rival gimbal systems, high-resolution 4K movie recording, and high-quality sound with a unique mic, this Handycam® puts professional production and simple movie sharing within anyone's grasp.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCapture smooth, professional-looking images, even at full zoom with no need for bulky external gimbals\u003c\/li\u003e\n\u003cli\u003e4K image quality\u003c\/li\u003e\n\u003cli\u003eUp to 26.8 mm wide angle lens\u003c\/li\u003e\n\u003cli\u003eThe latest-generation image sensor exclusively for 4K\u003c\/li\u003e\n\u003cli\u003eEnhance your tracking of moving subjects with a simple touch\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Avit Digital ","offers":[{"title":"Default Title","offer_id":42096340009047,"sku":null,"price":84999.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/AX43A_Condition_Parameter_1_1024x10242x_1.png?v=1762592763"},{"product_id":"sony-fe-50mm-f1-8-sel50f18f-e-mount-full-frame-large-aperture-50mm-prime-lens-sel50f18f-csyx","title":"Sony FE 50mm F1.8 (SEL50F18F) E-Mount Full-frame, Large Aperture 50mm Prime Lens SEL50F18F\/\/CSYX","description":"\u003ch3 class=\"product-tab-title\"\u003eProduct Description\u003c\/h3\u003e\n\u003cdiv class=\"product-tab-content\"\u003e\n\u003cdiv class=\"prod_des\"\u003e\n\u003cp\u003eA large-aperture 50 mm prime lens is a must-have for serious full-frame camera users, and this is an excellent, affordable choice. The optical design is state-of-the-art for high image quality, and the large F1.8 maximum aperture can produce gorgeous background bokeh. On APS-C format E-mount bodies it provides equally high quality with an equivalent focal length of about 75 mm.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Avit Digital ","offers":[{"title":"Default Title","offer_id":42101613166679,"sku":null,"price":19590.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/VX9140_B-Mid_1024x10242x.png?v=1762761086"},{"product_id":"sony-e-50mm-f1-8-oss-sel50f18-e-mount-aps-c-standard-prime-lens-sel50f18-bc-syx","title":"Sony E 50mm F1.8 OSS (SEL50F18) E-Mount Aps-c, Standard Prime Lens SEL50F18\/BC SYX","description":"\u003ch3 class=\"product-tab-title\"\u003eProduct Description\u003c\/h3\u003e\n\u003cdiv class=\"product-tab-content\"\u003e\n\u003cdiv class=\"prod_des\"\u003e\n\u003cp\u003ePerfect for portraiture and a range of other subjects, the F1.8 max aperture and optical image stabilisation provide impressive picture quality, even in low-light.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Avit Digital ","offers":[{"title":"Default Title","offer_id":42101617426519,"sku":null,"price":23190.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/SEL50F18_B_BK-Mid_1024x10242x.png?v=1762762247"},{"product_id":"sony-fe-90mm-f2-8-macro-g-oss-sel90m28g-e-mount-full-frame-mid-telephoto-macro-lens-sel90m28g-q","title":"Sony FE 90mm F2.8 Macro G OSS (SEL90M28G) E-Mount Full-Frame, Mid-telephoto Macro Lens SEL90M28G\/\/Q","description":"\u003ch3 class=\"product-tab-title\"\u003eProduct Description\u003c\/h3\u003e\n\u003cdiv class=\"product-tab-content\"\u003e\n\u003cdiv class=\"prod_des\"\u003e\n\u003cp\u003eThe full-frame 90mm medium telephoto macro E-mount lens features built in image stabilization for sharp, clear images at up to 1:1 magnification, even when shooting handheld. Advanced optics and coatings with a 9-blade circular aperture deliver exceptionally smooth bokeh that G Lenses are renowned for. Sharp in-focus rendering is achieved with a floating focus mechanism that suppresses aberration equally at all focusing distances, whether the subject is far away or extremely close. Other advanced technologies, such as the Nano AR Coating and Super ED (extra-low dispersion) glass, elevate overall performance to an extremely high standard.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Avit Digital ","offers":[{"title":"Default Title","offer_id":42101625061463,"sku":null,"price":52990.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/FE90macroF28_B-Mid_1024x10242x.png?v=1762763947"},{"product_id":"sony-fe-200-600-mm-f5-6-6-3-g-oss-sel200600g-e-mount-full-frame-super-telephoto-zoom-g-lens-sel200600g-csyx","title":"Sony FE 200–600 mm F5.6–6.3 G OSS (SEL200600G) E-Mount Full-Frame, Super-telephoto Zoom G Lens SEL200600G\/CSYX","description":"\u003ch3 class=\"product-tab-title\"\u003eProduct Description\u003c\/h3\u003e\n\u003cdiv class=\"product-tab-content\"\u003e\n\u003cdiv class=\"prod_des\"\u003e\n\u003cp\u003ePerfect for wildlife and more, this 200–600mm super-telephoto zoom can reach as far as 840mm or 1200mm with 1.4x and 2.0x teleconverters, with full G lens quality and AF performance. Aspherical and ED glass elements achieve superb resolution throughout the zoom range, while Sony's Nano AR Coating cuts flare and ghosting. The bokeh is gorgeous, too.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Avit Digital ","offers":[{"title":"Default Title","offer_id":42101628764247,"sku":null,"price":151490.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/VX8003_A-Mid_1024x10242x.png?v=1762765174"},{"product_id":"sony-e-70-350-mm-f4-5-6-3-g-oss-sel70350g-e-mount-aps-c-super-telephoto-zoom-g-lens-sel70350g-csyx","title":"Sony E 70–350 mm F4.5–6.3 G OSS (SEL70350G) E-Mount APS-C, Super-telephoto Zoom G Lens SEL70350G\/\/CSYX","description":"\u003cdiv id=\"details-section\" class=\"product-tab-box\"\u003e\n\u003ch3 class=\"product-tab-title\"\u003eProduct Description\u003c\/h3\u003e\n\u003cdiv class=\"product-tab-content\"\u003e\n\u003cdiv class=\"prod_des\"\u003e\n\u003cp\u003eOptimised optical and mechanical design offers outstanding super-telephoto zoom performance for APS-C bodies (105–525 mm equiv.). Impressive G Lens quality is maintained throughout the zoom range right out to the image edges. All of this is packed into a compact, mobile 5x super-telephoto zoom lens with built-in optical image stabilisation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"prod_des\"\u003e\n\u003cul class=\"model-details\"\u003e\u003c\/ul\u003e\n\u003cbr\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"feature-section\" class=\"product-tab-box\"\u003e\n\u003ch3 class=\"product-tab-title\"\u003eFeatures\u003c\/h3\u003e\n\u003cdiv class=\"product-tab-content\"\u003e\n\u003cdiv class=\"product_features\"\u003e\n\u003cdiv\u003e\u003cimg alt=\"\" class=\"lazyautosizes lazyloaded\" width=\"320\" height=\"320\" sizes=\"249px\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0301\/2263\/9499\/files\/1_510081cf-dcbd-4209-a161-50aa36ab9b65.jpg?v=1752232844\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"prod_btm\"\u003e\n\u003ch4\u003eExtended 70 mm to 350 mm zoom range\u003c\/h4\u003e\n\u003cp\u003eThis lens’s 70–350 mm (105–525 mm 35 mm full-frame equivalent) zoom range offers plenty of coverage for a wide spectrum of subjects, from landscapes to wildlife and more.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cspan\u003e \u003c\/span\u003e\n\u003cdiv class=\"product_features\"\u003e\n\u003cdiv\u003e\u003cimg alt=\"\" class=\"lazyautosizes lazyloaded\" width=\"320\" height=\"320\" sizes=\"249px\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0301\/2263\/9499\/files\/2_247ce734-4978-4b8e-8075-eeb98816abdb.jpg?v=1752232845\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"prod_btm\"\u003e\n\u003ch4\u003eSuperb image quality at any focal length\u003c\/h4\u003e\n\u003cp\u003eOne aspherical element and three ED (Extra-low Dispersion) glass elements in a precision optical design suppress aberration throughout the lens’s zoom range, including chromatic aberration that can be an issue at super-telephoto focal lengths. Excellent sharpness and rendering are achieved at all focal lengths, throughout the image area.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cspan\u003e \u003c\/span\u003e\n\u003cdiv class=\"product_features\"\u003e\n\u003cdiv\u003e\u003cimg alt=\"\" class=\"lazyautosizes lazyloaded\" width=\"320\" height=\"320\" sizes=\"249px\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0301\/2263\/9499\/files\/3_213f9d2e-56e9-420d-a616-48a620d89d48.jpg?v=1752232844\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"prod_btm\"\u003e\n\u003ch4\u003eGorgeous G Lens bokeh\u003c\/h4\u003e\n\u003cp\u003eA circular aperture mechanism enhances bokeh quality, making it possible to take advantage of the narrow depth of field available with a super-telephoto zoom lens to create impressive images with smooth, gorgeous G Lens bokeh.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cspan\u003e \u003c\/span\u003e\n\u003cdiv class=\"product_features\"\u003e\n\u003cdiv\u003e\u003cimg alt=\"\" class=\"lazyautosizes lazyloaded\" width=\"320\" height=\"320\" sizes=\"249px\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0301\/2263\/9499\/files\/4_bff468e6-fe92-4012-abc0-f440a8c60359.jpg?v=1752233743\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"prod_btm\"\u003e\n\u003ch4\u003eCompact, mobile 5x super-telephoto zoom\u003c\/h4\u003e\n\u003cp\u003eAlthough it offers a big 5x zoom range, this compact lens weighs in at just 625 grams, maximising the mobility of the entire camera system.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cspan\u003e \u003c\/span\u003e\n\u003cdiv class=\"product_features\"\u003e\n\u003cdiv\u003e\u003cimg alt=\"\" class=\"lazyautosizes lazyloaded\" width=\"320\" height=\"320\" sizes=\"249px\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0301\/2263\/9499\/files\/5_ed343e49-ddef-4897-8f43-dfa1f5239c51.jpg?v=1752232844\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"prod_btm\"\u003e\n\u003ch4\u003eClear, blur-free images without a tripod\u003c\/h4\u003e\n\u003cp\u003eBuilt-in Optical SteadyShot image stabilisation makes it easier to capture blur-free images, particularly when shooting at super-telephoto focal lengths. [1] SteadyShot OFF [2] SteadyShot ON\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Avit Digital ","offers":[{"title":"Default Title","offer_id":42101645803607,"sku":null,"price":64990.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/VX8006_A-Mid_1024x10242x.png?v=1762766926"},{"product_id":"sony-e-mount-fe-50-150-mm-f2-gm-full-frame-lens-sel50150gm-i-super-telephoto-i-fast-precise-af-internal-zoom-design-white-sel50150gm","title":"Sony E-mount FE 50–150 mm F2 GM Full-Frame Lens (SEL50150GM) I Super Telephoto I Fast, Precise AF | Internal Zoom Design - White SEL50150GM","description":"\u003ch3 class=\"product-tab-title\"\u003eProduct Description\u003c\/h3\u003e\n\u003cdiv class=\"product-tab-content\"\u003e\n\u003cdiv class=\"prod_des\"\u003e\n\u003cp\u003eDeveloped for creators who want next-generation versatility and expression, this telephoto zoom is the world's first with a maximum focal length of 150 mm and F2 aperture. Deep bokeh works with telephoto compression for creative portraits, and the large aperture is ideal for indoor events. All of this plus internal zoom in an agile lens that weighs just 1,340 g (47.3 oz., without tripod base).\u003c\/p\u003e\n\u003cp\u003eWorld's first Telephoto Zoom with a maximum focal length of 150 mm and F2 aperture\u003c\/p\u003e\n\u003cp\u003eResolution that rivals prime lenses\u003c\/p\u003e\n\u003cp\u003eOutstanding clarity and contrast\u003c\/p\u003e\n\u003cp\u003eExquisite bokeh makes subjects stand out\u003c\/p\u003e\n\u003cp\u003eThe latest lens technology minimises focus breathing for refined movie imagery\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Avit Digital ","offers":[{"title":"Default Title","offer_id":42101646098519,"sku":null,"price":328990.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/SEL50150GM-Main-image_1024x10242x.png?v=1762767287"},{"product_id":"sony-1-4x-teleconverter-lens-sel14tc-e-mount-full-frame-sel14tc-q-syx","title":"Sony 1.4x Teleconverter Lens (SEL14TC) E-Mount Full-Frame SEL14TC\/\/Q  SYX","description":"\u003ch3 class=\"product-tab-title\"\u003eProduct Description\u003c\/h3\u003e\n\u003cdiv class=\"product-tab-content\"\u003e\n\u003cdiv class=\"prod_des\"\u003e\n\u003cp\u003eFull optical quality and operability are retained, offering outstanding performance for sports of wildlife photography in a compact, lightweight kit. Multiplies focal length by 1.4x with only a 1-stop light loss.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Avit Digital ","offers":[{"title":"Default Title","offer_id":42101805088855,"sku":null,"price":44490.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/VX9148_A-Mid_1024x10242x.png?v=1762767995"},{"product_id":"sony-e-pz-18-105-mm-f4-g-oss-selp18105g-e-mount-aps-c-standard-zoom-lens-selp18105g-ae","title":"Sony E PZ 18-105 mm F4 G OSS (SELP18105G) E-Mount APS-C, Standard Zoom Lens SELP18105G\/\/AE","description":"\u003ch3 class=\"product-tab-title\"\u003eProduct Description\u003c\/h3\u003e\n\u003cdiv class=\"product-tab-content\"\u003e\n\u003cdiv class=\"prod_des\"\u003e\n\u003cp\u003eThis G Lens for E-mount cameras delivers stunning still or movie imagery with the flexibility of 6x power zoom. Maximum aperture is a constant F4 from 18 mm wide angle to 105 mm medium telephoto, with excellent resolution and contrast throughout. A lever and ring on the lens barrel allow zoom speed to be freely adjusted as required while maintaining a sure, stable grip.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Avit Digital ","offers":[{"title":"Default Title","offer_id":42105476251735,"sku":null,"price":35990.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/SEL18105G_B-Mid_1024x10242x.png?v=1762856966"},{"product_id":"sony-e-mount-fe-28-70mm-f2-gm-full-frame-lens-sel2870gm-i-gorgeous-bokeh-i-superb-resolution-compact-and-lightweight-portrait-lens-black-sel2870gm-q-syx","title":"Sony E-mount FE 28-70mm F2 GM Full-Frame Lens (SEL2870GM) I Gorgeous Bokeh I Superb Resolution | Compact and lightweight | Portrait Lens - Black SEL2870GM\/\/Q SYX","description":"\u003ch3 class=\"product-tab-title\"\u003eProduct Description\u003c\/h3\u003e\n\u003cdiv class=\"product-tab-content\"\u003e\n\u003cdiv class=\"prod_des\"\u003e\n\u003cp\u003eSony's first G Master™ standard zoom with constant F2 max. aperture is ideal for portraits and many other subjects. Its F2 aperture, superb optics, and mobility will appeal to even the most demanding pros. Sharpness and contrast rival prime lens quality, while brightness, unrivalled AF, zoom, and a compact, lightweight design offer extraordinary creative scope for stills and movies.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eA bright, versatile F2 standard zoom\u003c\/li\u003e\n\u003cli\u003eSharpness that maximises body potential\u003c\/li\u003e\n\u003cli\u003eResistant to flare and ghosting\u003c\/li\u003e\n\u003cli\u003eF2 G Master design for extraordinary depth\u003c\/li\u003e\n\u003cli\u003eRefined, expressive movie production\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Avit Digital ","offers":[{"title":"Default Title","offer_id":42105498173527,"sku":null,"price":266290.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/SEL2870GM1_1024x10242x.png?v=1762858732"},{"product_id":"sony-e-mount-fe-24-50mm-f2-8-g-i-full-frame-lens-sel2450g-smallest-lightest-wide-angle-zoom-lens-high-resolution-black-sel2450g-z-syx-sel2450g-z-syx","title":"Sony E Mount FE 24-50mm F2.8 G I Full Frame Lens (SEL2450G) | Smallest \u0026 Lightest | Wide-Angle Zoom Lens | High Resolution - (Black) SEL2450G\/\/Z SYX SEL2450G\/\/Z SYX","description":"\u003ch3 class=\"product-tab-title\"\u003eProduct Description\u003c\/h3\u003e\n\u003cdiv class=\"product-tab-content\"\u003e\n\u003cdiv class=\"prod_des\"\u003e\n\u003cp\u003eThis compact full-frame F2.8 standard zoom lens is an excellent match for α-series bodies, with advanced lens technology ensuring that body performance is fully realized. 24–50 mm is an ideal range for everyday use. Outstanding G LensTM resolution and bokeh are available at all focal lengths, and precision AF means fast, sharp focus. Great for shooting stills and movies anywhere\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eA high-performance 24–50 mm standard zoom G Lens that is compact and lightweight\u003c\/li\u003e\n\u003cli\u003e4 aspherical elements and 2 ED glass elements in an advanced design deliver stunning resolution\u003c\/li\u003e\n\u003cli\u003eStunning close-ups with smooth bokeh enhanced by an F2.8 aperture and 11 aperture blades\u003c\/li\u003e\n\u003cli\u003eRefined AF control for outstanding speed, reliable tracking, and quiet operation\u003c\/li\u003e\n\u003cli\u003eFull creative control with independent focus, zoom, and aperture rings\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Avit Digital ","offers":[{"title":"Default Title","offer_id":42105558925399,"sku":null,"price":97490.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/SEL2450G-Condition-Parameter-1_1024x10242x.png?v=1762861395"},{"product_id":"sony-fe-24mm-f1-4-gm-sel24f14gm-e-mount-full-frame-wide-angle-prime-g-master-lens-sel24f14gm-syx","title":"Sony FE 24mm F1.4 GM (SEL24F14GM) E-Mount Full-Frame, Wide-angle Prime G Master Lens SEL24F14GM  SYX","description":"\u003ch3 class=\"product-tab-title\"\u003eProduct Description\u003c\/h3\u003e\n\u003cdiv class=\"product-tab-content\"\u003e\n\u003cdiv class=\"prod_des\"\u003e\n\u003cp\u003eUnsparing application of leading-edge technology achieves refined G Master performance with consistently high resolution and soft, natural bokeh even at the widest F1.4 aperture setting. The lens is both compact and the lightest in its class, maximizing portability. It also offers fast, precise AF drive, top-level control and reliability.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Avit Digital ","offers":[{"title":"Default Title","offer_id":42105615056983,"sku":null,"price":115490.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/VX9120_A-Mid_1024x10242x.png?v=1762864206"},{"product_id":"sony-sel16f28-e-mount-aps-c-16mm-f2-8-prime-lens-silver-sel16f28-j-syx","title":"Sony SEL16F28 E Mount - APS-C 16mm F2.8 Prime Lens (Silver) SEL16F28\/\/J SYX","description":"\u003cdiv id=\"details-section\" class=\"product-tab-box\"\u003e\n\u003ch3 class=\"product-tab-title\"\u003eProduct Description\u003c\/h3\u003e\n\u003cdiv class=\"product-tab-content\"\u003e\n\u003cdiv class=\"prod_des\"\u003e\n\u003cp\u003eLightweight and exceptionally compact, the silver E 16mm f\/2.8 Lens from Sony is a suitable travel companion. Providing a 24mm equivalent focal length when mounted to your APS-C-format E-mount camera.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"prod_des\"\u003e\n\u003cul class=\"model-details\"\u003e\u003c\/ul\u003e\n\u003cbr\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"feature-section\" class=\"product-tab-box\"\u003e\n\u003ch3 class=\"product-tab-title\"\u003eFeatures\u003c\/h3\u003e\n\u003cdiv class=\"product-tab-content\"\u003e\n\u003cdiv class=\"product_features\"\u003e\n\u003cdiv\u003e\u003cimg data-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0301\/2263\/9499\/files\/SEL16F28-01.jpg?v=1697451537\" alt=\"\" class=\"lazyautosizes ls-is-cached lazyloaded\" data-sizes=\"auto\" width=\"320\" height=\"320\" sizes=\"274px\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0301\/2263\/9499\/files\/SEL16F28-01.jpg?v=1697451537\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"prod_btm\"\u003e\n\u003ch4\u003eSmooth defocusing\u003c\/h4\u003e\n\u003cp\u003eInstead of a standard polygon-shaped lens aperture, this lens features a 7-blade circular aperture for more natural, rounded defocusing or ‘bokeh’.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cspan\u003e \u003c\/span\u003e\n\u003cdiv class=\"product_features\"\u003e\n\u003cdiv\u003e\u003cimg data-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0301\/2263\/9499\/files\/SEL16F28-02.jpg?v=1697452756\" alt=\"\" class=\"lazyautosizes ls-is-cached lazyloaded\" data-sizes=\"auto\" width=\"320\" height=\"320\" sizes=\"274px\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0301\/2263\/9499\/files\/SEL16F28-02.jpg?v=1697452756\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"prod_btm\"\u003e\n\u003ch4\u003eFast, agile focusing\u003c\/h4\u003e\n\u003cp\u003eAn internal focusing mechanism means the lens barrel doesn't move, enabling a more compact design, faster autofocus response and reduced minimum focusing distances.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cspan\u003e \u003c\/span\u003e\n\u003cdiv class=\"product_features\"\u003e\n\u003cdiv\u003e\u003cimg data-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0301\/2263\/9499\/files\/SEL16F28-03.jpg?v=1697453027\" alt=\"\" class=\"lazyautosizes ls-is-cached lazyloaded\" data-sizes=\"auto\" width=\"320\" height=\"320\" sizes=\"274px\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0301\/2263\/9499\/files\/SEL16F28-03.jpg?v=1697453027\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"prod_btm\"\u003e\n\u003ch4\u003eLight, low-profile lens for everyday use\u003c\/h4\u003e\n\u003cp\u003eThe SEL16F28 combines slimline design with a wide 16 mm coverage and large F2.8 max aperture. An ideal lens, whether shooting cramped interiors or majestic scenery.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Avit Digital ","offers":[{"title":"Default Title","offer_id":42105626787927,"sku":null,"price":17490.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/SEL16F28_A-Mid_1024x10242x.png?v=1762864754"},{"product_id":"sony-e-10-18-mm-f4-oss-sel1018-e-mount-aps-c-wide-angle-zoom-lens-sel1018-c-ae","title":"Sony E 10–18 mm F4 OSS (SEL1018) E-Mount APS-C, Wide-angle Zoom Lens SEL1018\/\/C AE","description":"\u003cdiv id=\"details-section\" class=\"product-tab-box\"\u003e\n\u003ch3 class=\"product-tab-title\"\u003eProduct Description\u003c\/h3\u003e\n\u003cdiv class=\"product-tab-content\"\u003e\n\u003cdiv class=\"prod_des\"\u003e\n\u003cp\u003eAn internal focusing mechanism means the lens barrel doesn't move, enabling a more compact design, faster autofocus response and reduced minimum focusing distances.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"prod_des\"\u003e\n\u003cul class=\"model-details\"\u003e\u003c\/ul\u003e\n\u003cbr\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"gwt-section-Feature-Benefits\" class=\"product-tab-box\"\u003e\u003c\/div\u003e","brand":"Avit Digital ","offers":[{"title":"Default Title","offer_id":42110492803159,"sku":null,"price":65550.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/SEL1018_A_1024x10242x_1.png?v=1762934230"},{"product_id":"sony-sonnar-t-fe-35mm-f2-8-za-sel35f28z-e-mount-full-frame-standard-prime-lens-sel35f28z-ae","title":"Sony Sonnar T* FE 35mm F2.8 ZA (SEL35F28Z) E-Mount Full-Frame, Standard Prime Lens SEL35F28Z   AE","description":"\u003ch3 class=\"product-tab-title\"\u003eProduct Description\u003c\/h3\u003e\n\u003cdiv class=\"product-tab-content\"\u003e\n\u003cdiv class=\"prod_des\"\u003e\n\u003cp\u003eThis superb wide angle prime remains true to the original Sonnar concept with a bright F2.8 maximum aperture. A perfect match for α7 series full frame bodies, with outstanding optical performance in a versatile 35 mm focal length, this ZEISS lens delivers superior contrast and resolution throughout the image.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Avit Digital ","offers":[{"title":"Default Title","offer_id":42110499422295,"sku":null,"price":49490.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/VX9110_A-Mid_1024x10242x.png?v=1762935280"},{"product_id":"sony-e-mount-fe-100-mm-f2-8-macro-gm-oss-full-frame-lens-sel100m28gm-i-1-4x-magnification-i-excellent-macro-lens-black-sel100m28gm-q-syx","title":"Sony E-Mount FE 100 MM F2.8 MACRO GM OSS Full-Frame Lens (SEL100M28GM) I 1.4x magnification I Excellent Macro lens - Black SEL100M28GM\/Q SYX","description":"\u003ch3 class=\"product-tab-title\"\u003eProduct Description\u003c\/h3\u003e\n\u003cdiv class=\"product-tab-content\"\u003e\n\u003cdiv class=\"prod_des\"\u003e\n\u003cp\u003eThis versatile 100 mm macro lens offers up to 1.4x magnification, or up to 2.8x with an optional teleconverter. G Master resolution and bokeh contribute to impressive macro captures, while advanced stabilization and macro-optimized operability deliver unprecedented macro potential for stills and movies. Flowers, insects, and other subjects come alive with normally hidden detail.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eUp to 1.4x magnification, superb control\u003c\/li\u003e\n\u003cli\u003e2.8x magnification with a teleconverter\u003c\/li\u003e\n\u003cli\u003eBreathtaking G Master resolution \u0026amp; Exquisite Bokeh\u003c\/li\u003e\n\u003cli\u003eEffective stabilisation for macro shooting\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Avit Digital ","offers":[{"title":"Default Title","offer_id":42115002662999,"sku":null,"price":127990.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/SEL100M28GM-Condition-Parameter-1_1024x10242x.png?v=1763023381"},{"product_id":"sony-fe-16-35mm-f2-8-gm-sel1635gm-lens","title":"Sony FE 16-35mm F2.8 GM Wide-Angle Zoom Lens","description":"\u003ch1\u003eSony FE 16-35mm F2.8 GM Wide-Angle Zoom Lens\u003c\/h1\u003e\n\u003cp\u003eExperience G Master performance with a wide-angle 16–35mm F2.8 zoom lens designed to deliver superb corner-to-corner resolution, stunning background bokeh and a compact, lightweight design.\u003c\/p\u003e\n\u003ch2 class=\"PDq2pG_selectionAnchorContainer\"\u003e\n\u003cspan role=\"text\"\u003eProduct Highlights\u003c\/span\u003e\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eG Master performance\u003c\/li\u003e\n\u003cli\u003eWide-angle 16–35mm F2.8 zoom\u003c\/li\u003e\n\u003cli\u003eConsistently superb resolution from corner to corner\u003c\/li\u003e\n\u003cli\u003eStunning background bokeh\u003c\/li\u003e\n\u003cli\u003eCompact and lightweight design\u003c\/li\u003e\n\u003cli\u003eSuitable for active shooting\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Avit Digital","offers":[{"title":"Default Title","offer_id":44182716907607,"sku":"SEL1635GM","price":155490.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/04_1024x1024_2x_a3f6d7c2-2c40-49d1-bd9b-f06f733d40d2.jpg?v=1787305788"},{"product_id":"sony-fe-50mm-f1-4-gm-sel50f14gm-lens","title":"Sony FE 50mm F1.4 GM Full-Frame Lens","description":"\u003ch1\u003eSony FE 50mm F1.4 GM Full-Frame Lens\u003c\/h1\u003e\n\u003cp\u003eExperience extraordinary resolution and beautiful bokeh with Sony's compact and lightweight FE 50mm F1.4 GM lens, featuring advanced autofocus, smooth operation and rugged reliability.\u003c\/p\u003e\n\u003ch2 class=\"PDq2pG_selectionAnchorContainer\"\u003e\n\u003cspan role=\"text\"\u003eProduct Highlights\u003c\/span\u003e\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003ePremium G Master series standard prime lens\u003c\/li\u003e\n\u003cli\u003eUnrivalled G Master bokeh\u003c\/li\u003e\n\u003cli\u003eLightweight and compact design\u003c\/li\u003e\n\u003cli\u003eExtraordinary resolution\u003c\/li\u003e\n\u003cli\u003eAdvanced autofocus\u003c\/li\u003e\n\u003cli\u003eSmooth operability\u003c\/li\u003e\n\u003cli\u003eRugged reliability\u003c\/li\u003e\n\u003cli\u003eClose focusing for detailed images\u003c\/li\u003e\n\u003cli\u003eNano AR Coating II for outstanding clarity\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":44182746431575,"sku":"SEL50F14GM\/C SYX","price":128490.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/SEL50F14GM_Condition_Parameter_1_1024x1024_2x_5a760f84-aa90-4a34-95af-c0e1b63270f5.jpg?v=1787306746"},{"product_id":"sony-fe-85mm-f1-4-gm-sel85f14gm-lens","title":"Sony FE 85mm F1.4 GM Portrait Lens","description":"\u003ch1\u003eSony FE 85mm F1.4 GM Full-Frame Portrait Lens\u003c\/h1\u003e\n\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003eThe Sony FE 85mm F1.4 GM is a mid-range telephoto prime lens designed for portraits, combining outstanding sharpness with magnificent bokeh.\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan role=\"text\"\u003eProduct Highlights\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e85mm F1.4 portrait lens\u003c\/li\u003e\n\u003cli\u003eMid-range telephoto prime lens\u003c\/li\u003e\n\u003cli\u003eE-mount full-frame design\u003c\/li\u003e\n\u003cli\u003eOutstanding sharpness\u003c\/li\u003e\n\u003cli\u003eMagnificent bokeh\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":44182747447383,"sku":"SEL85F14GM\/Q 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bokeh\u003c\/li\u003e\n\u003cli\u003eRefined AF for fast speed, reliable tracking and quiet operation\u003c\/li\u003e\n\u003cli\u003eIndependent focus, zoom and aperture rings for creative control\u003c\/li\u003e\n\u003cli\u003eSuitable for wide-angle stills and movies\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":44182749708375,"sku":"SEL1625G\/\/Z SYX","price":104490.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/SEL1625G-Condition-Parameter-1_1024x1024_2x_2e16fd82-fd87-4292-86bd-e208f0477132.jpg?v=1787307891"},{"product_id":"sony-fe-85mm-f1-8-sel85f18-lens","title":"Sony FE 85mm F1.8 Lens","description":"\u003ch1\u003eSony FE 85mm F1.8 (SEL85F18) E-Mount Full-Frame, Mid-telephoto Prime Lens\u003c\/h1\u003e\n\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003eA compact, lightweight mid-telephoto prime lens with high-performance optics and a large F1.8 maximum aperture for outstanding image quality.\u003c\/p\u003e\n\u003ch2\u003eProduct Highlights\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eSharpness and smooth bokeh for portraiture\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003eCompact and lightweight design for mobility\u003c\/li\u003e\n\u003cli\u003eHigh-performance optics\u003c\/li\u003e\n\u003cli\u003eLarge F1.8 maximum aperture\u003c\/li\u003e\n\u003cli\u003eSuitable for full-frame and APS-C camera users\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"sony","offers":[{"title":"Default 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