{"product_id":"sony-alpha-7c-24-2mp-full-frame-camera-ilce-7c","title":"Sony Alpha 7C 24.2MP Compact Full-Frame Camera","description":"\u003ch1\u003eSony Alpha 7C Compact Full-Frame Camera (ILCE-7C)\u003c\/h1\u003e\n\u003cp\u003eThe α7C combines full-frame image quality with a compact and lightweight interchangeable-lens camera design.\u003cbr\u003eIts full-frame sensor provides detailed images with improved signal-to-noise performance in different shooting conditions.\u003cbr\u003eThe camera features 4D FOCUS with 693 phase-detection AF points covering approximately 93% of the image area.\u003cbr\u003eIt also supports optical in-body image stabilisation, digital audio connectivity and quick wireless data transfer.\u003c\/p\u003e\n\u003ch2 class=\"PDq2pG_selectionAnchorContainer\"\u003eProduct Highlights\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e24.2MP full-frame sensor\u003c\/li\u003e\n\u003cli\u003eCompact and lightweight full-frame interchangeable-lens camera\u003c\/li\u003e\n\u003cli\u003eOptical in-body image stabilisation\u003c\/li\u003e\n\u003cli\u003eStandard ISO 100-51200, extendable to ISO 50-204800\u003c\/li\u003e\n\u003cli\u003e4D FOCUS\u003c\/li\u003e\n\u003cli\u003e693 phase-detection AF points covering approximately 93% of the image area\u003c\/li\u003e\n\u003cli\u003eDigital audio interface through the Multi Interface shoe\u003c\/li\u003e\n\u003cli\u003e2.4GHz and 5GHz Wi-Fi connectivity\u003c\/li\u003e\n\u003cli\u003eDirect transfer to smartphones and tablets\u003c\/li\u003e\n\u003cli\u003eQR-code connections for supported devices\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 class=\"PDq2pG_selectionAnchorContainer\"\u003eFeatures\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003ch3\u003eUncompromising quality for stills and movies\u003c\/h3\u003e\n\u003cp\u003eThe α7C delivers full-frame image quality in a compact interchangeable-lens camera design for still and movie content creation.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/01_02_desktop.webp?v=1787396702\" alt=\"\"\u003e\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003eStunning images, even at fast shutter speeds and in dim light\u003c\/h3\u003e\n\u003cp\u003eThe larger pixel sizes on the sensor support an increased signal-to-noise ratio for detailed textures and shadow areas. Noise reduction is particularly effective at medium- and high-ISO sensitivities.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/01_02.webp?v=1787396702\" alt=\"\"\u003e\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003eSuper-accurate AF finds the subject quickly and keeps it in steady focus\u003c\/h3\u003e\n\u003cp\u003eThe α7C uses 4D FOCUS for fast subject acquisition and steadfast tracking over a wide area. Its 693 phase-detection AF points cover approximately 93% of the image area.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/01_01-1.webp?v=1787396702\" alt=\"\"\u003e\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003eDigital audio interface for clear sound recording\u003c\/h3\u003e\n\u003cp\u003eWhen used with the Sony ECM-B1M Shotgun Microphone or XLR-K3M Adaptor Kit via the Multi Interface shoe, audio is transmitted as a digital signal for high-quality sound recording.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/01_03.webp?v=1787396703\" alt=\"\"\u003e\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003eQuick data transfer to mobile devices for social-media sharing\u003c\/h3\u003e\n\u003cp\u003ePhotos and videos can be transferred directly to smartphones and tablets using 2.4GHz or 5GHz Wi-Fi. One-touch transfer is available for certain devices, while QR-code connections can be used with others.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/02_02-1.webp?v=1787396702\" alt=\"\"\u003e\u003c\/p\u003e","brand":"Avit Digital ","offers":[{"title":"Black","offer_id":44184593760343,"sku":"ILCE-7C\/BQ  IN5","price":129990.0,"currency_code":"INR","in_stock":true},{"title":"Silver","offer_id":44184593793111,"sku":"ILCE-7C\/SQ  IN5","price":129990.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1090\/7126\/files\/Alpha-7C-Image-2_ee9e6d9b-1f74-4508-b591-5e9588e36d3e_1024x10242x.png?v=1762592352","url":"https:\/\/www.avitdigital.com\/products\/sony-alpha-7c-24-2mp-full-frame-camera-ilce-7c","provider":"Avit Digital ","version":"1.0","type":"link"}